Brand Tone

Professional & Direct, Helpful & Assuring, Quality-Focused

Brand Values

• •Customization & Personalization
• •Quality
• •Customer Service

Best Practices

• •Emphasize Quality and Durability: Consistently use terms that reflect the high standard of materials and printing processes (e.g., 'premium,' 'long-lasting,' 'vibrant,' 'precision-cut').
• •Showcase Customization Options: Highlight the range of customization possibilities, from die-cut shapes to t-shirt designs.
• •Provide Clear and Concise Information: Ensure product descriptions and FAQs are easy to understand and address common customer questions.
• •Use Strong Calls to Action: Encourage customers to start designing and ordering their custom products.
• •Reassure customers about the process and offer assistance readily.

Social Perception

A reliable provider of high-quality, customizable stickers and apparel, despite potential confusion with Arsenal Football Club merchandise.

Copy Examples

• •The Custom Cuts - Stickers
• •The Square Cuts - Stickers
• •Custom Gildan 2000 (Unisex) T-Shirt
• •Perfect for laptops, packaging, or anywhere you want to make your mark.
• •Your statement, made to last.