Tono de Marca

Professional & Knowledgeable, Customer-Centric & Supportive, Value-Oriented, Approachable & Direct

Valores de Marca

• •Customer Focus & Service
• •Value & Fair Pricing
• •Technology & Innovation
• •Reliability & Quality
• •Simplicity & Accessibility
• •Family Values & Craftsmanship

Mejores Prácticas

• •Emphasize Value and Transparency: Consistently highlight the "no hidden fees" approach and the comprehensive nature of plans like the "Everything Plan."
• •Share customer success stories and testimonials that focus on positive support experiences.
• •Be Professional yet Approachable: Maintain a professional demeanor suitable for B2B communication, but infuse it with approachability to reflect the "family values" and anti-"cold corporate" stance.
• •Be mindful of differentiating clearly from "Spectrum" (Charter) to minimize confusion.
• •Focus on clear, concise communication, especially when explaining complex VoIP solutions. Avoid jargon or technical terms that may confuse customers.

Percepción Social

A provider with a robust feature set and a focus on customer service, though inconsistencies in service delivery, mobile app performance, and billing/contract issues can affect customer satisfaction. Brand confusion with "Spectrum" is a recurring theme.

Ejemplos de Copy

• •Our 'Everything Plan' provides over 50 advanced features, state-of-the-art hardware, and personalized onboarding, all designed to help you connect seamlessly.
• •This Yealink T53W offers [Key Feature 1], [Key Feature 2], and robust performance, ensuring your team stays connected and productive.
• •Experience state-of-the-art VoIP solutions at a fair price. We're not like those cold, corporate competitors.
• •Get unlimited support from our US-based team and personalized onboarding to make your transition seamless.
• •Tired of shady, hidden fees? Our comprehensive solutions offer transparent pricing and no surprises.