Brand Tone

Curatorial & Knowledgeable, Sophisticated, Alluring

Brand Values

• •Historical Significance & Preservation
• •Curation & Quality
• •Timeless Elegance
• •Exceptional Craftsmanship
• •Rarity and Exclusivity

Best Practices

• •Use sophisticated and historically informed language.
• •Emphasize the rarity and curated nature of the items.
• •Highlight the quality of materials and craftsmanship.
• •Focus on the preservation and historical significance of each piece.
• •Appeal to a discerning customer base with an appreciation for art and history.

Social Perception

Sophisticated, Exclusive, Trustworthy (due to the focus on preservation and historical accuracy), High-Quality, A brand for discerning collectors and connoisseurs.

Copy Examples

• •"Exclusive Preview: Newly Archived Treasures Arrive at Somptuaire."
• •"Each piece is meticulously selected for its historical significance and enduring beauty, offering you a fragment of artistry to cherish."
• •"Discover a rare artifact from a bygone era, preserved in excellent near-perfect condition."
• •"Explore our collection of antique brooches, each a testament to timeless elegance and refined taste."
• •"Invest in a piece of history with our curated selection of vintage hair accessories, crafted with exceptional detail and exquisite materials."