Brand Tone

Enthusiastic and Passionate, Trendy and Current, Approachable and Customer-Focused, Informative, Modern and Sleek

Brand Values

• •Exclusivity and Quality
• •Customer Satisfaction
• •Authenticity
• •Community Engagement
• •Passion for Sneakers

Best Practices

• •Stay Current with Sneaker Slang (Authentically): Use relevant terminology that resonates with sneakerheads (e.g., "cop," "drop," "grail," "rotation," "kicks") but avoid overusing it or forcing it if it doesn't feel natural.
• •Emphasize Scarcity and Exclusivity (Where Applicable): Use phrases like "limited stock," "before they're gone," "exclusive release" to create a sense of urgency and highlight unique offerings.
• •Keep it Energetic and Enthusiastic: Use exclamation points appropriately, dynamic verbs, and a generally upbeat tone to convey passion for the products and culture.
• •Be Inclusive and Engaging: Address the audience directly (e.g., "your rotation," "think you know your kicks?"). Encourage interaction on social media through questions and calls to action.
• •Maintain a Helpful and Approachable Stance: Ensure customer service messages and FAQs are friendly, clear, and focused on resolving customer needs, reinforcing the "Your satisfaction is important to us" value.

Social Perception

Positive Recognition, Trusted Retailer, Specialist for Exclusive Items, Engaging with Youth, Local Connection

Copy Examples

• •FRESH DROP FRIDAY! 🔥 The [Sneaker Name] just landed at sneakzmarket.ch! Cop yours before they're history. Sleek lines, iconic style – this is the upgrade your rotation NEEDS. Link in bio to secure your pair! #sneakzmarket #FreshDrop #SneakerheadSwitzerland #MustHaveKicks #[BrandName]
• •We hit the streets of Zurich! 🇨🇭 Think you know your kicks? Watch our latest SneakzQuiz to see who aced it (and who needs to visit sneakzmarket.ch 😉). Full video live now! #sneakzquiz #sneakzmarket #ZurichStreetStyle #SneakerChallenge #Switzerland
• •TRENDING NOW AT SNEAKZMARKET 🔥 Hotter than a summer sidewalk! Discover the most in-demand sneakers right now. Your next grail is waiting... [Shop Trending]
• •Your One-Stop Sneaker Shop in Switzerland! 👟 From exclusive Air Max grails to the freshest New Balance drops, sneakzmarket has your feet covered. Quality, style, and the passion for kicks you expect. Visit us online at sneakzmarket.ch or in-store in Schaffhausen! #sneakzmarket #SwissSneakerCulture #LimitedEditionSneakers #Nike #Adidas #NewBalance
• •The [Exclusive Sneaker Name] - A Collector's Dream. ✨ Extremely limited stock of this sought-after silhouette. Featuring [Key Feature 1] and [Key Feature 2], it’s more than a sneaker, it’s a statement. Secure your piece of sneaker history at sneakzmarket.ch – before it's gone forever! #sneakzmarketExclusive #RareKicks #SneakerGrail