Brand Tone

Professional, informative, supportive, and empowering.

Brand Values

• •Client-centric care: Focusing on personalized plans and making clients feel welcome and relaxed.
• •Expertise and Professionalism: Highlighting Carmenella's knowledge and unique system of post-operative care.
• •Empowerment: Advocating for women's empowerment and helping clients feel positive and beautiful.
• •Results-driven: Aiming to achieve the best possible outcomes for clients.
• •Holistic approach: Offering services like wood therapy and lymphatic herbal teas to support healing and detoxification.

Best Practices

• •Emphasize Expertise with Empathy: Always balance professional advice and service descriptions with a supportive and understanding tone. Acknowledge the client's journey and feelings.
• •Maintain an Empowering Voice: Use language that uplifts and instills confidence. Focus on the positive transformations and the client's strength.
• •Be Informative and Clear: Clearly explain services, products, and the benefits of post-operative care. Avoid overly technical jargon unless clearly defined.
• •Showcase Real Results and Testimonials (with permission): Authentic client stories and before/afters reinforce trust and the brand's effectiveness. Frame these in a way that highlights the client's journey and success.
• •Consistent Terminology and Hashtags: Use recurring terms like "Snatched," "Post Op Queen," and relevant local hashtags (#CharlottePostOp, #QueenCityRecovery) across all platforms to build brand recognition and a cohesive voice.

Social Perception

Snatched by Carmenella is perceived as a knowledgeable and specialized service provider in post-operative care and body contouring. Customers appreciate the professional and respectful approach of Carmenella and her staff. The brand is seen as a go-to for those recovering from cosmetic surgery in the Charlotte area, with a focus on achieving desired body aesthetics and promoting healing.

Copy Examples

• •Your healing journey deserves expert care. At Snatched by Carmenella, we're dedicated to your post-op success with personalized plans and a supportive touch. Feel confident, feel beautiful. #SnatchedRecovery #PostOpQueen
• •More than just a faja, it's your partner in shaping the new you. Discover our customized Colombian Fajas, designed for optimal compression and enhanced surgical outcomes. #SnatchedByCarmenella #BodyContouring
• •Unlock your body's potential, post-surgery and beyond. Our non-surgical body contouring and lymphatic massages are here to help you achieve those #SnatchedGoals. Book your consultation today!
• •Empowering you to feel amazing in your skin. Carmenella, the 'Post Op Queen' of Queen City, provides expert care and a welcoming space for your transformation. #WomenEmpowerment #CharlottePostOp
• •Don't navigate your post-op journey alone. Our comprehensive care, from lymphatic drainage to expert faja fitting, ensures you heal beautifully and confidently. Your best results are our priority. #InvestInYourBody