Brand Tone

Playful, Accessible, and Community-Oriented

Brand Values

• •Affordability
• •Quality for Price
• •Customer Satisfaction

Best Practices

• •Embrace the "Genie" Persona: Always lean into the playful, magical, and friendly genie theme. Use words like "magic," "wish," "enchanting," and "genie-us" in copy to reinforce the brand identity beyond just the name.
• •Prioritize Visual Whimsy: Continue using high-quality, colorful, and sometimes slightly psychedelic imagery on social media. The visuals should match the fun and playful tone of the copy.
• •Highlight Value, Not Just Price: Instead of only saying "cheap," use phrases like "amazing value," "affordable quality," or "great price for a great piece." This frames the brand as smart and valuable, not just low-cost.
• •Keep Communication Casual and Engaging: In social media comments and customer service interactions, maintain a friendly, approachable, and slightly informal tone. Use emojis where appropriate and address customers like members of a community.
• •Amplify Customer Voices: Continuously leverage user-generated content and positive reviews in marketing materials. Featuring customer photos and testimonials reinforces the values of satisfaction and community, building trust with new buyers.

Social Perception

Positive, Reliable, and a "Go-To" for Deals

Copy Examples

• •Your wish is our command! ✨ The new 'Cosmic Dream' bong just landed. Get ready for sessions that are out of this world without a black hole in your wallet. Tap to shop and make some magic!
• •Magic Prices. Genie-us Glass. Your perfect piece is waiting.
• •Psst... We Saw You Peeking! Your Next Favorite Bong Is Here.
• •Who said smoking has to be serious? This quirky elephant pipe isn't just a conversation starter; it's your new best bud. Made with thick, durable glass and a perfectly sized bowl, it delivers a surprisingly smooth hit. Add a little fun to your collection—you won't regret it.
• •Tired of overpriced smoke shops? Stoned Genie is your online headshop for high-quality bongs, pipes, and vapes that don't cost a treasure chest. Fast shipping, rave reviews, and prices that feel like a wish come true. Shop our collection now!