Brand Tone

friendly, inspiring, and innovative

Brand Values

• •Personalization & Self-Expression
• •Innovation & Uniqueness
• •Ease & Convenience
• •Quality & Durability
• •Affordability
• •Customer Satisfaction
• •Making Memories Visible

Best Practices

• •Focus on "You" and Your Story: Address the customer directly and emphasize how Slidetiles helps them express themselves and their memories. Use words like "your," "you," and "your story."
• •Highlight Ease and Simplicity: Continuously reinforce how effortless the product is to use – from ordering to installation and rearrangement. Use phrases like "in seconds," "no tools needed," "effortless," "simply."
• •Inspire Creativity and Personalization: Encourage customers to envision their own unique displays. Use words like "create," "design," "imagine," "personalize," "your style."
• •Maintain a Positive and Enthusiastic Voice: Convey excitement about the product and its benefits. Use upbeat language and focus on the joy of displaying memories. For example, "Making walls pop is our passion."
• •Emphasize Innovation and Uniqueness (Subtly): While being friendly, weave in the unique aspects like the magnetic, double-sided metal tiles without being overly technical. Focus on the *benefit* of these features (versatility, durability, modern look).

Social Perception

a creative and modern solution for displaying photos. The magnetic and double-sided features are frequently cited as innovative and highly appreciated. Users enjoy the quality of the metal prints and the ease with which they can create and change their wall displays. The brand is often seen as a more versatile and durable alternative to traditional photo frames or other photo tile competitors. Positive experiences often mention the product "blowing away" competitors like Mixtiles due to the metal construction and magnetic functionality. The ability to easily update and rearrange photos resonates well, particularly with families wanting to showcase growing children or changing decor. While overwhelmingly positive, there are occasional mentions of issues with website functionality or customer service, but these are not the dominant theme.

Copy Examples

• •Headline: Your Walls, Your Story. Effortlessly. Body: Tired of empty walls and complicated frames? Slidetiles are beautiful, magnetic metal photo tiles that let you stick, slide, and flip your memories in seconds. No nails, no damage, just stunning photo displays that change with you. Bring your photos to life today!
• •Headline: Double the Memories, Zero Hassle. Body: Why choose one favorite photo when you can have two? Our unique double-sided Slidetiles let you flip your decor with your mood. Made from durable metal and held by powerful magnets, it’s the smartest way to showcase your life’s best moments. Create your set now!
• •Headline: Finally! Photo Tiles as Dynamic as Your Life. Body: Life moves fast. Your photo display should too. Slidetiles make it simple to add new baby smiles, epic vacation shots, or that perfect candid. Just stick the magnetic mount, and let your creativity flow. Refresh your space, anytime.
• •Headline: Metal Prints Reimagined. Walls Transformed. Body: Experience your photos with the stunning clarity and modern appeal of metal. Slidetiles offer premium quality at a price that makes sense. Plus, our magnetic system means you can design and redesign your gallery wall without a single tool. Make your walls pop!
• •Headline: Gift a Gallery of Memories. Body: Looking for a truly unique and personal gift? Slidetiles are the perfect way to help someone special display their cherished moments. Easy to create, beautiful to behold, and fun to rearrange. Give the gift of ever-changing joy.