Brand Tone

friendly, encouraging, and trustworthy

Brand Values

• •Simplicity and Convenience
• •Quality and Freshness
• •Health and Wellness
• •Accessibility
• •Taste and Satisfaction

Best Practices

• •Always Emphasize Simplicity
• •Focus on the End Result
• •Maintain a Supportive and Encouraging Tone
• •Highlight Quality Ingredients
• •Leverage Customer Stories and Testimonials

Social Perception

"simple bake" is perceived as a reliable and high-quality provider of gluten-free baking solutions. Customers view the brand as a game-changer in the often-challenging world of gluten-free baking. The positive reviews and user-generated content on social media indicate a loyal and engaged customer base. The brand successfully positions itself as a trustworthy resource for delicious and easy-to-make gluten-free bread.

Copy Examples

• •Effortless Gluten-Free Baking is Here. Tired of complicated gluten-free recipes? Our premixes deliver delicious, homemade bread with just water and oil. Simple, fresh, and foolproof.
• •The Secret to Perfect Gluten-Free Bread? It's Simple. Discover the joy of baking with our premium, organic premixes. Made fresh for you, so you can enjoy the best flavor and texture every time.
• •Your Gluten-Free Journey Just Got a Lot Tastier. No more compromising on taste. Our oat, buckwheat, and chickpea bread premixes are crafted to be wholesome and delicious. Start baking with confidence!
• •Freshly Baked, Gluten-Free, and Made by You. Experience the satisfaction of pulling a perfect loaf of gluten-free bread from your own oven. With simple bake, it's easier than you think.
• •Join the Simple Bake Community. Share your creations and get inspired by fellow bakers. Follow us on Instagram and see how easy and delicious gluten-free baking can be. #simplebake