Brand Tone

Approachable and Friendly, Service-Oriented and Helpful, Creative and Enthusiastic, Direct and Informative

Brand Values

• •Personalization and Creativity
• •Quality
• •Customer Satisfaction
• •Versatility
• •Fast Turnaround

Best Practices

• •Stay Approachable: Use contractions (e.g., "let's," "we're") and a conversational style. Address the customer directly using "you" and "your."
• •Emphasize Collaboration and Service: Frame the service as a partnership. Use phrases like "Let's create together," "We're here to help," "Tell us your vision."
• •Highlight Creativity and Personalization: Use enthusiastic and descriptive language when talking about designs and customization options (e.g., "vibrant," "sparkling," "unique," "one-of-a-kind").
• •Be Clear and Direct (but not overly formal): Provide straightforward information about services, products, and processes without being overly technical or stiff. The FAQ page is a good example of this balance.
• •Use Visual Language and Emojis (where appropriate): Especially on social media, using emojis and descriptive words that evoke imagery (like "bling," "sparkle," "pop") can enhance the friendly and creative tone.

Social Perception

Positive Customer Service, Quality Products, Focus on "Bling" and Uniqueness, Community and Event-Oriented

Copy Examples

• •Your Vision, Our Craft: Custom Apparel That Speaks Volumes! Got an idea? Let's bring it to life! From vibrant DTG prints to sparkling rhinestones and intricate embroidery, Sic Apparel Customs turns your dream design into wearable art. Perfect for your business, next big event, or just because. Get a quote today and let's create something amazing together!
• •Stand Out From The Crowd! Custom Gear for Every Occasion. Birthdays, family reunions, team events, or branding your business – we do it all! Sic Apparel Customs offers high-quality, personalized t-shirts, hoodies, hats, and more. Based in NY, shipping worldwide. Let’s make your statement unforgettable!
• •Add Some Sparkle! ✨ Custom Rhinestone Apparel by Sic. Ready to shine? Our custom rhinestone designs add that perfect touch of bling to any garment. We use top-quality rhinestones to make your jackets, shirts, and hats pop. Tell us your vision, and we'll handle the sparkle!
• •Quality Custom Printing, Made Easy. At Sic Apparel Customs, we're all about quality and making you happy. Our team uses the best tech to ensure your custom apparel looks fantastic and lasts. Have a design? Need help creating one? We're here for you every step of the way.
• •From Our Queens Shop to Your Doorstep – Custom Creations Await! Sic Apparel Customs is your friendly neighborhood print shop with a global reach! We pour passion into every custom t-shirt, embroidered hat, and personalized accessory. Fast turnarounds and a commitment to your unique style. What can we create for you today?