Brand Tone

Approachable, Friendly, Discreet, Trustworthy, Customer-focused

Brand Values

• •Discretion
• •Quality
• •Customer Satisfaction
• •Value
• •Approachability

Best Practices

• •Use emojis to convey approachability and friendliness, mirroring existing social media practices.
• •Highlight discreet packaging and shipping in promotional materials to reinforce trust.
• •Emphasize positive customer reviews and testimonials that mention quality, value, and service.
• •Maintain a playful and non-taboo tone when discussing products, respecting the sensitive nature of the category.
• •Offer free samples or discount codes strategically to enhance perceived value and encourage repeat purchases.

Social Perception

A trustworthy and reliable e-commerce site that provides quality adult products with excellent customer service, discreet packaging, and good value for money.

Copy Examples

• •"Spice up your night with our latest collection! Discreetly delivered to your door. 😉"
• •"Your pleasure is our priority. Enjoy premium quality products at prices you'll love!"
• •"Experience the best in adult toys, packaged with utmost discretion and delivered with speed. ✨"
• •"We value your privacy. Shop confidently knowing your order is packaged securely and discreetly."
• •"Treat yourself! Explore our selection and discover new ways to play. Free sample with every order!"