Brand Tone

Modern, Elegant, Quality-Focused, Inspirational

Brand Values

• •Aesthetic Appeal/Design
• •Customer Satisfaction
• •Quality/Durability

Best Practices

• •Maintain a consistent tone across all communication channels, emphasizing elegance and quality.
• •Use visual elements (photos, videos) to showcase the aesthetic appeal of products.
• •Actively solicit and display customer reviews to build trust and social proof.
• •Clearly differentiate TILO products from other businesses with similar names.
• •Focus on the benefits of design and water quality to inspire customers.

Social Perception

A brand known for elegant design, high-quality products, and excellent customer service in the kitchen and bathroom fixtures space.

Copy Examples

• •"Experience the beauty of water with our elegantly designed faucets."
• •"Premium design and free shipping on all kitchen faucets."
• •"Transform your bathroom into a sanctuary with TILO's innovative sink series."
• •"Our one-year warranty ensures lasting quality and your complete satisfaction."
• •"Elevate your kitchen with our black and white elegant faucet designs."