Brand Tone

Professional and Technical, Supportive and Responsive, Innovative and Solution-Oriented, Direct and Informative

Brand Values

• •Functionality and Reliability: A core emphasis is that their products 'just work' and are reliable for mission-critical applications, often featuring hardware watchdogs and robust designs.
• •Expandability and Versatility: The stackable nature of their HATs allows users to significantly expand Raspberry Pi capabilities for diverse applications.
• •Ease of Integration/Use: While the products are technical, there's an effort to make them easy to set up and use, with pluggable connectors, clear documentation, and software support (Python, Node-RED, CODESYS).
• •Customer Support: Strong customer support is a frequently praised aspect, indicating its importance to the brand.
• •Openness and Community: Providing software on GitHub and running a community forum suggests a value for openness and user collaboration. They also provide open-source hardware designs for some products.
• •Innovation: Continuously developing new products and leveraging platforms like Kickstarter to bring them to market demonstrates a commitment to innovation.

Best Practices

• •Maintain a Focus on Solutions and Functionality: Clearly articulate how the products solve specific user problems or enable new capabilities for the Raspberry Pi. Emphasize reliability and ease of integration.
• •Use Clear, Precise, and Technical Language (Appropriately): While being accessible, don't shy away from accurate technical terms that resonate with an engineering and developer audience. Ensure specifications are clearly presented.
• •Highlight Reliability and Robustness: Consistently mention features like hardware watchdogs, TVS protection, and quality components that contribute to the products' dependability in critical applications.
• •Emphasize Support and Community: Regularly reference the availability of customer support, extensive documentation, GitHub resources, and the community forum to build trust and show commitment to user success.
• •Showcase Versatility and Compatibility: Stress the stackable nature of the HATs and their compatibility across Raspberry Pi models and various software environments (Python, Node-RED, CODESYS, OpenPLC) to appeal to a broad range of projects.

Social Perception

Positive: Customers generally have a very positive view, particularly regarding product quality, functionality, and customer support. The 5-star rating on Judge.me is a strong indicator. Respected in Niche Communities: Within the Raspberry Pi, maker, and automation communities, Sequent Microsystems is perceived as a provider of robust and specialized hardware solutions. Reliable Go-To for Raspberry Pi Expansion: Users seem to trust Sequent Microsystems for expanding the I/O capabilities of their Raspberry Pi projects, especially for industrial and automation tasks. Supportive and Knowledgeable: The company is seen as being helpful and quick to resolve issues.

Copy Examples

• •Headline: Unlock Your Raspberry Pi's Full Potential for Industrial Automation. Body: Sequent Microsystems delivers robust, stackable HATs engineered for reliability in demanding environments. Seamlessly integrate analog and digital I/O, control heavy-duty loads, and ensure uninterrupted operation with our field-tested solutions. Explore our range and build with confidence.
• •Headline: Precision Data Acquisition for Your Critical Raspberry Pi Projects. Body: Need accurate analog readings? Our DAQ HATs offer high-resolution data acquisition, supporting a wide range of sensors. With easy-to-use Python libraries and Node-RED support, you'll be collecting precise data in minutes. Backed by our expert support.
• •Headline: Building Automation Simplified with Raspberry Pi and Sequent. Body: From HVAC control to smart environmental monitoring, our Building Automation HATs provide the versatile I/O you need. Featuring universal inputs, 0-10V outputs, and robust communication options like RS485/MODBUS, all designed for easy integration and long-term reliability.
• •Headline: More Than Just Hardware: Comprehensive Support for Your Innovations. Body: At Sequent Microsystems, we stand by our products. That's why we offer extensive documentation, open-source drivers on GitHub, and a responsive community forum. Got a question? Our dedicated support team is here to help you succeed.
• •Headline: Expand, Control, Automate. Reliably. Body: Sequent Microsystems: Your trusted partner for extending Raspberry Pi capabilities. Our stackable I/O cards are designed for seamless integration and dependable performance in home automation, industrial control, and beyond. Discover the difference quality hardware makes.