Brand Tone

Contemplative, Poetic, Authentic, and Intimate.

Brand Values

• •Attentiveness
• •Authenticity
• •Sincerity
• •Transformation of the Mundane

Best Practices

• •Use a First-Person, Diaristic Voice: Always write from an "I" perspective. The brand is personal, so the voice should be too. Share thoughts, memories, and the "why" behind a photo, as if writing in a journal for the public to see.
• •Emphasize Process Over Polish: Talk about the tools (point-and-shoot cameras, 35mm film) and the conditions (on-the-move, imperfect focus). This reinforces the values of authenticity and utility.
• •Employ Poetic and Sensory Language: Use descriptive, evocative language that mirrors the artistic output. Instead of "a photo of a flower," try "the way the light caught the bent stem." This aligns with the brand's influence from poetry and film.
• •Ask Questions and Invite Contemplation: Pose gentle, open-ended questions in captions and text. "Have you ever noticed...?" or "I wonder what this object remembers." This fosters a sense of shared observation and intimacy with the audience.
• •Maintain a Humble and Sincere Tone: Avoid overt marketing language. The tone should be one of sharing and discovery, not selling. Express gratitude and acknowledge influences, reinforcing the brand's position within a creative community and its rejection of "preciousness."

Social Perception

Respected, Introspective, and Beloved within the Art Community.

Copy Examples

• •Some quiet moments from this week. A study in blue, found on street corners and in window panes. Paying attention as a practice of being alive. #LeeMaryManning #AnalogPhotography #TheArtOfNoticing
• •Mulberry (for Moyra D), 2020. A 35mm print captured on the move. It as a record of a fleeting moment the color of a shirt, the shape of a hand, a found echo in the everyday. It as not perfect, and that as the point. A small piece of a larger, ongoing conversation.
• •Find the remarkable in the everyday.
• •My work is a diary of looking. Using a point-and-shoot camera, I collect images, scenes, and textures from my daily life. These photographs, often paired with found objects, are an invitation to slow down and find poetry in the things we might otherwise overlook.
• •There as art in the way a napkin is folded. There as a story in a reflection on the pavement. Discover the work of Lee Mary Manning, a practice of quiet attentiveness. 'Kiss of the Sun' is now on view. #NYArt #ContemporaryPhotography #CanadaGallery