Brand Tone

Passionate, Enthusiastic, Friendly, Approachable, Educational, Helpful, Trustworthy, Sincere, Community-Focused, Supportive

Brand Values

• •Environmental Stewardship
• •Quality & Efficacy
• •Empowerment & Education
• •Accessibility
• •Customer Service
• •Sustainability
• •Irish Heritage & Community

Best Practices

• •Always Emphasize 'Organic' and 'Open-Pollinated'
• •Maintain a Friendly and Encouraging Voice
• •Educate and Empower
• •Share the 'Why'
• •Be Personable and Relatable

Social Perception

Reliable Supplier, Ethical & Environmentally Conscious, Efficient & Customer-Friendly, Knowledgeable & Passionate

Copy Examples

• •Grow the taste of Ireland, organically. At Seeds Ireland, we’re passionate about bringing you the highest quality, open-pollinated seeds so you can cultivate a thriving, sustainable garden. Happy growing!
• •Juicy, flavourful, and straight from your garden! Our [Tomato Variety Name] seeds are organic and open-pollinated, meaning you can save your seeds for next year. Perfect for Irish growers looking for robust plants and delicious harvests. Plant a seed of tradition.
• •From our patch to yours! We're Brian & Stacey, and Seeds Ireland grew from our love for fresh food and a greener planet. We believe everyone in Ireland should have access to the best organic seeds. Join us in nurturing nature, one seed at a time.
• •Unlock Your Garden's Potential: Why Open-Pollinated Seeds Are a Game-Changer for Irish Gardeners.
• •This week’s garden inspiration! Get our popular Organic Kale 'Red Russian' seeds at 15% off. Packed with flavour and perfect for your healthy, home-grown meals. Delivered quickly to your door. Shop now and get growing!