Tono de Marca

Approachable, relatable, and wellness-focused, blending a conversational, friendly style with informative and science-backed explanations.

Valores de Marca

• •Natural and Gentle Solutions
• •Authenticity and Relatability
• •Holistic Wellness
• •Innovation and Efficacy
• •Empowerment

Mejores Prácticas

• •Lead with the 'Why': Always start by addressing the customer's problem or desire. This empathetic approach aligns with the brand's origin story.
• •Maintain a Relatable, Friendly Tone: Use 'you' and 'we' to create a direct conversation with the customer. The tone should feel like getting advice from a trusted, wellness-savvy friend.
• •Weave in the Founders' Story: Periodically reference the brand's origin to reinforce authenticity and build an emotional connection with the audience.
• •Balance 'Gentle' and 'Effective': Consistently highlight both the powerful benefits and the gentle, skin-friendly nature of the products.
• •Use Empowering and Positive Language: Frame the use of products as an act of self-care and empowerment, using active, positive verbs and phrases.

Percepción Social

Effective, High Quality, Trustworthy, Niche, and Innovative. Users perceive the brand as delivering on its promises, providing high-quality products, and offering unique, trusted solutions.

Ejemplos de Copy

• •Your nighttime serum and our tape are the new power couple. Don't choose between hydration and better sleep. Seald Wellness tape is designed to lock in your skincare while gently encouraging nasal breathing. Wake up to smoother skin and deeper rest. #SkincareFriendly #SleepWell
• •It's not just about stopping snoring. It's about unlocking your body's potential. Nasal breathing can lead to more restorative sleep, better oxygen intake, and a calmer nervous system. Our gentle, comfortable mouth tape is the first step on a journey to better overall wellness. Feel the difference a breath can make.
• •Born from a search for something better. We were tired of harsh adhesives and ineffective solutions. So we created our own. Founded by three best friends on a mission for natural wellness, Seald is our answer to gentle, effective sleep and skincare support. Read Our Story.
• •Experience the triple-win of Seald Wellness: better sleep, smoother skin, and a commitment to gentle, natural ingredients. Our proprietary adhesive is hypoallergenic and designed to work with your favorite creams and serums. No irritation, no residue. Just a night of deep sleep and a morning glow.
• •Don't let your skincare routine ruin your mouth tape. And don't let your mouth tape ruin your skin. With Seald, you get the best of both worlds. It's gentle, it stays put, and it helps you wake up feeling and looking refreshed. #SealdTheDeal #WellnessHacks #MouthTaping