Brand Tone

Knowledgeable, Approachable, and Service-Oriented

Brand Values

• •Expertise/Knowledge
• •Customer Service/Support
• •Product Variety/Choice
• •Accessibility

Best Practices

• •Know Your Audience: Understand whether you're talking to beginners, experienced vapers, or a mix. Tailor the technicality and language accordingly, always aiming to be clear and helpful.
• •Focus on Solutions and Support: Frame product descriptions and advice around how they help the customer (e.g., "find your perfect flavor," "get started easily," "enhance your vaping experience").
• •Maintain a Helpful & Patient Voice: Especially for those new to vaping, the information can be overwhelming. Ensure copy is welcoming and reassuring, emphasizing the availability of support.
• •Highlight Expertise Authentically: Casually mention years of experience or specialized knowledge without sounding arrogant. For instance, "With over a decade of experience, we know vaping."
• •Be Consistent Across All Channels: Ensure the tone used on the website, social media, in-store signage, and any email communication is aligned. This builds trust and a cohesive brand identity.

Social Perception

The online presence of Sansas Nantes (vape shop) is somewhat overshadowed by "SENSAS Nantes" (sensory experience). It is recognized as an established vape shop in Nantes, having been mentioned in a 2015 forum and listed on local shopping platforms. The "Ma Ville Mon Shopping" platform indicates it has been open since 2012, suggesting longevity and experience in the market. Being a UPS Access Point might increase its visibility locally for a different type of service, potentially drawing incidental foot traffic.

Copy Examples

• •New to vaping or a seasoned pro? At Sansas Nantes, we offer personalized advice to help you find the perfect e-cigarette and e-liquid. Visit us in-store or explore our wide selection online!
• •Unlock a world of flavor! Discover our extensive range of premium e-liquids at Sansas Nantes. Expert recommendations are always available.
• •Your vaping journey starts here. Sansas Nantes: Your trusted local specialists for all e-cigarette and accessory needs since 2012.
• •Got questions about vaping? Our friendly team at Sansas Nantes is here to help! We're passionate about providing the right solutions for you.
• •From starter kits to advanced mods and a huge variety of e-liquids, find everything you need at Sansas Nantes – your dedicated vape shop in the heart of Nantes and online.