Brand Tone

Innovative and Modern, Enthusiastic and Empowering, Practical and Solution-Oriented, Confident and Assured, Lifestyle-Focused and Relatable

Brand Values

• •Innovation
• •Convenience and Efficiency
• •Quality and Durability
• •Versatility and Functionality
• •User Empowerment
• •Style and Aesthetics
• •Customer Focus

Best Practices

• •Always connect back to Ringo's core mission of innovation, convenience, and empowering users. Let this purpose shine through in the language used.
• •Address their pain points (e.g., "tired of propping your phone") but frame solutions with Ringo's enthusiastic and modern vocabulary ("game-changer," "seamless journey," "elevate your everyday").
• •Instead of just saying "magnetic phone mount," explain what it *enables*: "film, follow, or facetime, effortlessly." Focus on the positive impact on the user's lifestyle.
• •Use active voice, positive framing, and energetic language. Avoid overly technical jargon unless explaining a specific benefit (like MagSafe compatibility). Words like "ultimate," "revolutionize," and "perfect" can be used judiciously to convey this.
• •Ensure the tone used on the website, social media, email marketing, and ad copy is harmonious. Develop a simple style guide if needed to remind content creators of the key tonal attributes (e.g., Innovative, Enthusiastic, Practical, Confident, Lifestyle-focused).

Social Perception

Highly Innovative and Clever, Practical and Useful, Good Quality, Convenient, Stylish and Modern, Effective for Content Creation, Responsive Customer Service

Copy Examples

• •Headline: Stop Juggling. Start Living. Ringo: Your Hydration and Content Creation, All in Hand. Body: Tired of propping your phone on sweaty gym equipment or balancing it precariously for that perfect shot? Ringo’s a game-changer. Our premium insulated water bottle features a powerful MagSafe mount, so you can film, follow, or facetime, effortlessly. Stay hydrated, stay connected, stay brilliant.
• •Social Media Post (Image: Ringo bottle holding a phone filming a workout): Caption: Your PRs are waiting. And Ringo’s got the best angle on them. 🚀💦 Focus on your form, not your phone. The ultimate magnetic water bottle for a seamless fitness journey. #GetRingo #WorkoutSmart #ContentCreator #GymEssentials #Innovation
• •Product Description Snippet: More than just a water bottle, Ringo is your indispensable partner for a life in motion. Engineered with robust stainless steel, superior vacuum insulation, and an intuitively designed MagSafe compatible lid, it’s the upgrade your daily grind didn’t know it needed. From boardroom calls to beachside vlogs, Ringo just *works*.
• •Email Subject Line: Revolutionize Your Routine with Ringo! Email Body Snippet: Imagine a world where you never miss the perfect shot, your workout tutorials are always in view, and your hydration is on point. That’s the Ringo reality. Discover how our innovative magnetic water bottle is helping thousands to create, connect, and conquer their day.
• •Short Ad Copy: Film. Sip. Go. Ringo makes it that simple. The magnetic water bottle that’s as dynamic as you are. Capture every moment, hands-free. Elevate your everyday. Get Ringo.