Brand Tone

Energetic, Exciting, Entertaining, Fun, Professional, Polished, Approachable, Engaging, and Inspirational

Brand Values

• •Entertainment and Wonder
• •Skill and Mastery
• •Professionalism and Reliability
• •Audience Engagement
• •Giving Back
• •Innovation and Uniqueness
• •Family-Friendly Fun

Best Practices

• •Maintain High Energy in Language: Use dynamic verbs and enthusiastic adjectives (e.g., "spectacular," "jaw-dropping," "unforgettable," "ignite") to reflect the excitement of his performances.
• •Highlight Uniqueness: Consistently mention his world-record card throwing alongside his magic to emphasize what makes his act distinct. Phrases like "more than just magic" or "a unique fusion of skill and illusion" can be effective.
• •Emphasize Audience Interaction and Customization: For corporate clients, stress the ability to tailor messages. For all audiences, highlight the interactive and engaging nature of the shows. Use words like "interactive," "engaging," "part of the magic."
• •Showcase Professionalism and Reliability: Especially when targeting corporate or event planners, subtly weave in his experience, number of shows performed, and testimonials to build trust.
• •Integrate the "Giving Back" Aspect Authentically: When promoting "Magic Gives Back," focus on the positive impact and community spirit, aligning with the brand's value of contributing to a greater cause.

Social Perception

World-Class Talent, Charismatic Entertainer, Dedicated Professional, Unique and Memorable, Digital Influencer, Community Contributor, and Hard-Working Performer

Copy Examples

• •Elevate your next corporate event from standard to spectacular! Rick Smith Jr. delivers jaw-dropping magic and world-record card throwing that will leave your team buzzing. Book an unforgettable experience that’s professional, engaging, and pure energy!
• •Make your next celebration legendary! Rick Smith Jr. brings the WOW with interactive magic and comedy that’s fun for all ages. Create memories that will last a lifetime. Spots fill fast – inquire today!
• •Support our school and witness the impossible! Rick Smith Jr.'s 'Magic Gives Back' show is Vegas-style family fun that raises crucial funds for our students. Get your tickets now for an evening of wonder and community spirit!
• •INSANE Card Throwing Slices Through ANYTHING?! 🤯 You Won't Believe Your Eyes! #Magic #TrickShot #WorldRecord
• •Captured this incredible moment last night! ✨ The energy was electric! There's nothing like sharing wonder and laughter. What’s your favorite magic trick? Let me know below! 👇 #RickSmithJr #Magician #LiveEntertainment #AudienceEngagement