Brand Tone

Nostalgic, Enthusiastic & Passionate, Community-Oriented, Knowledgeable & Authoritative, Friendly & Approachable

Brand Values

• •Passion for Retro Gaming
• •Preservation of Gaming History
• •Customer Satisfaction
• •Community Building
• •Authenticity/Quality (implied)
• •Accessibility

Best Practices

• •Embrace Nostalgia Authentically: Use language, references, and imagery that genuinely resonate with the era of the games you're promoting. Avoid forced or inaccurate nostalgia.
• •Speak the Language of Gamers (but keep it inclusive): Use common gaming terms and share in the excitement, but ensure your copy is still understandable to those who might be newer to retro gaming or buying gifts.
• •Be Enthusiastic and Positive: Let your passion for retro gaming shine through in your words. Use exclamation points appropriately and convey a sense of fun and excitement.
• •Focus on the Experience, Not Just the Product: Highlight the memories, the joy of rediscovery, and the thrill of playing classic games. Connect with the emotions tied to these items.
• •Maintain a Friendly and Approachable Voice: Even when providing information or dealing with technical aspects, keep the tone conversational and helpful, as if you're a fellow enthusiast sharing your passion. Respond to queries and comments in a similar manner across all platforms.

Social Perception

Trustworthy & Reliable, Specialized & Knowledgeable, Good Customer Service (generally), Fair Prices (implied)

Copy Examples

• •Facebook/Instagram Post (New Arrival): Remember those Friday nights spent battling Bowser? 🍄 We just got a fresh batch of pristine Super Nintendo classics in stock! Relive the magic or introduce a new generation to the golden era of gaming. Which SNES gem will you be grabbing? #RetroGamingNO #SNES #Nintendo #ClassicGames #NostalgiaTrip
• •Website Homepage Banner: Rediscover Your Childhood Heroes! 🚀 From Atari to PlayStation, RetroGaming.no is your portal back to the epic adventures that defined a generation. Shop Norway's largest collection of retro treasures now!
• •Email Newsletter Subject Line: 👾 Blast from the Past! Fresh Retro Drops & Weekend Deals Inside! Email Body Snippet: Hey [Customer Name], get ready to power up your weekend! We've just restocked some fan-favorite Sega Genesis titles and have a special offer on classic controllers. Plus, check out our latest blog post: 'Top 5 Retro Games That Still Hold Up Today!' Let the nostalgia begin! The RetroGaming.no Team
• •Instagram Story (Interactive): (Image: A collection of different retro controllers) POLL: Which controller feels like home? 🤔 [NES] [Sega Mega Drive] [N64] [PlayStation 1]. Swipe up to browse our controller collection and find your perfect match!
• •Product Description (for a popular console): The Nintendo 64: Unleash 64-bit worlds of adventure! This iconic console brought us legendary titles like Super Mario 64, Ocarina of Time, and GoldenEye 007. Our N64 console bundles are tested, cleaned, and ready to transport you back to an era of groundbreaking 3D graphics and unforgettable multiplayer fun. Includes console, one original controller, power supply, and AV cable. What epic journey will you embark on first? #N64 #RetroConsole #GamingHistory #RetroGamingNorway