Brand Tone

Nostalgic & Passionate, Helpful & Customer-Focused, Knowledgeable & Authoritative, Trustworthy & Reliable, Community-Oriented

Brand Values

• •Preservation of Gaming History
• •Nostalgia
• •Customer Satisfaction
• •Authenticity
• •Accessibility

Best Practices

• •Speak the Language of Nostalgia: Use words and phrases that evoke memories and positive emotions associated with past gaming eras (e.g., "relive," "rediscover," "classic," "iconic," "the good old days").
• •Be Enthusiastic and Passionate: Let your genuine love for retro gaming shine through. Your excitement is contagious and resonates with fellow enthusiasts.
• •Focus on Solutions and Accessibility: Highlight how your products (like converters or spare parts) help customers overcome obstacles to enjoying retro games today. Make it easy for them.
• •Build Trust and Reliability: Clearly communicate your unique selling propositions like local warehousing, fast shipping, warranties, and excellent customer service. This is especially important for an online store.
• •Engage the Community: Ask questions, encourage sharing of memories, and respond to comments and reviews. Foster a sense of belonging among your customers. While the store is Norwegian, using English for broader appeal in copy (if desired for a wider audience beyond Norway) can be balanced with Norwegian for local customer service.

Social Perception

Trusted Retailer, Specialist Hub, Positive Service Experience, Fair Pricing (Generally)

Copy Examples

• •Instagram Post (Image: A classic console like SNES with iconic games): Remember those glorious Saturday mornings? 👾 Relive the magic! We've just restocked on [Console Name] classics and all the gear to get you playing on your modern TV. What game are you diving back into first? #RetroGaming #Nintendo #80sKid #90sKid #GamerMemories
• •Facebook Ad (Targeting users interested in retro gaming in Norway): Dust off that controller! 🕹️ RetroGaming.no is your Norwegian source for all things retro. From the NES to the PlayStation 2, find the games that defined a generation. Fast shipping from our Norwegian warehouse! Click to explore the vault. [Link to website]
• •Website Banner (Homepage): Your Adventure Rewound! 🚀 Explore thousands of classic games, consoles, and accessories. Fast, reliable shipping from Norway. What treasures will you rediscover today?
• •Product Description (for an HDMI converter): Don't let your favorite classics gather dust! Our [Product Name] HDMI converter brings your beloved retro consoles to life on your modern HD TV. Crystal clear picture, easy setup – it’s time to experience those golden gaming moments again, just as you remember them (but sharper!).
• •Email Newsletter Subject Line: Blast From The Past! New Retro Arrivals & Weekend Deals Inside! (Email body snippet): Hey [Customer Name], ready for a nostalgia trip? We've got fresh stock of [Specific Game/Console] and some special offers to help you power up your retro collection...