Brand Tone

Creative & Passionate, Inspiring & Encouraging, Artistic & Aesthetic-focused, Approachable & Friendly, Helpful & Informative

Brand Values

• •Creativity & Self-Expression
• •Quality Craftsmanship
• •Personalization & Uniqueness
• •Sharing Knowledge & Passion
• •Customer Satisfaction
• •Joy & Beauty

Best Practices

• •Embrace Passionate Language: Use words that convey enthusiasm, artistry, and love for the craft (e.g., "mesmerizing," "stunning," "hand-poured with passion," "creative journey").
• •Focus on "You" and "Your": Address the customer directly, making them feel seen and involved (e.g., "Unleash *your* creativity," "Bring *your* vision to life," "*Your* special moments").
• •Highlight Uniqueness and Craftsmanship: Consistently remind the audience that items are handcrafted, unique, and made with care (e.g., "bespoke," "one-of-a-kind," "meticulously crafted").
• •Be Visually Descriptive: Since resin art is highly visual, use evocative language that helps the reader imagine the texture, colors, and shine of the pieces (e.g., "glossy finish," "vibrant swirls," "oceanic hues").
• •Maintain an Encouraging and Approachable Voice: Especially when promoting workshops or inviting custom orders. Ensure the language is welcoming, supportive, and makes it easy for people to engage or inquire. Use emojis thoughtfully to enhance warmth where appropriate (especially on social media).

Social Perception

Positive & Admiring, Trusted & Knowledgeable, Inspirational, Artisan & Unique, Community-Oriented (within the resin art niche)

Copy Examples

• •✨ Unleash a wave of tranquility in your home with our new 'Ocean's Embrace' resin tray. Hand-poured with passion, each swirl tells a unique story. Perfect for adding a touch of bespoke art to your coffee table or gifting a piece of the ocean's heart. DM us to make it yours or explore custom a Hues! #ResinArtology #HandmadeDecor #OceanArt #UniqueGifts #ResinTray
• •Ready to dive into the mesmerizing world of resin art? 🎨 Our beginner-friendly workshop is back! Learn the secrets to creating your own stunning pieces, from vibrant coasters to elegant trinket dishes. No experience needed, just a sprinkle of curiosity! Swipe up to book your spot and let your creativity flow! #ResinWorkshop #LearnResinArt #DIYArt #CreativeJourney #ResinArtology
• •From a spark of curiosity to a full-blown passion, Resin Artology was born. We believe everyone has an artist within, waiting to be discovered. Our mission? To share the joy of creating and to bring handcrafted beauty into your everyday moments. Join our story, create yours. #OurStory #PassionForArt #ResinArtists #CreativeCommunity
• •Looking for a gift that truly speaks from the heart? 💖 Let's create something magical together! From personalized nameplates that welcome you home to preserving your cherished wedding Varmala, our custom resin art is designed to capture your precious memories. Send us a message – let's dream up your perfect piece! #CustomResinArt #PersonalizedGifts #WeddingPreservation #HandmadeWithLove #ResinArtologyIndia
• •What colors ignite your creative spark? ✨ We're dreaming up our next collection and would love to hear what hues make your heart happy! Share your favorite color combos in the comments below! 👇 #ColorInspiration #ResinArt #CreativeProcess #CommunityLove #ArtLovers