Brand Tone

supportive, passionate, and professional

Brand Values

• •Artist-Centricity
• •Passion for Music
• •Community and Collaboration
• •Authenticity

Best Practices

• •Always Use "Family" and "Community": Consistently frame the relationship between the company, its artists, and their fans as a supportive community or family.
• •Maintain a Positive and Encouraging Tone: All communications should be uplifting and focus on the positive aspects of the artists' careers and the music industry.
• •Speak from a Place of Experience: Leverage the founder's background as a musician to create an authentic and relatable voice that understands the challenges and triumphs of a music career.
• •Keep it Professional but Personable: While maintaining a professional image, don't be afraid to show genuine excitement and passion for the artists and their music.
• •Focus on the Artist: In all promotional materials, make the artist the hero of the story. Highlight their talent, hard work, and unique journey.

Social Perception

Reclaim Music Group is perceived as a dedicated and respected artist management company within the alternative music scene. Artists managed by the group often highlight their positive and supportive relationship with the team. The public perception is that of a passionate group of industry professionals who are deeply invested in the success of their clients.

Copy Examples

• •Welcome to the family, [Artist Name]! We are so excited to have your incredible talent as part of the Reclaim Music Group roster. We can't wait to help you share your music with the world. Let's get to work!
• •It's here! The new album from [Artist Name], '[Album Title],' is out now. We are incredibly proud of the hard work and passion that went into this record. Go listen, share, and support an amazing artist!
• •That's a wrap on the [Tour Name] tour! A huge thank you to all the fans who came out to support [Artist Name]. We are honored to be on this journey with such a dedicated and talented band.
• •Founded by a musician, for musicians. At Reclaim Music Group, we're more than just a management company—we're a family. We provide the support, experience, and passion to help our artists thrive.
• •To all the artists grinding it out, we see you. Keep creating, keep pushing, and never lose sight of your passion. The world needs your music.