Brand Tone

friendly, creative, and community-oriented

Brand Values

• •Creativity and Self-Expression
• •Community and Connection
• •Quality and Uniqueness
• •Australian Identity

Best Practices

• •Use "You" and "We": Address the customer directly and use "we" to foster a sense of a personal, team-driven company. This makes the brand feel more human and approachable.
• •Embrace Emojis and Casual Language: On social media, use emojis (✨, ❤️, 😊) to add personality and warmth. Keep the language friendly and engaging, like chatting with a friend.
• •Share the "Why": Consistently weave the brand's origin story and passion for creativity into your copy. This reinforces the values of friendship and creative fulfillment.
• •Highlight the Community: Regularly feature customer creations and testimonials. This not only provides social proof but also strengthens the sense of a shared creative community.
• •Focus on Empowerment: Frame product descriptions and social media posts around what the customer can *do* with the designs. Use empowering and inspiring words like "unleash," "create," "imagine," and "bring to life."

Social Perception

Highly regarded by customers with a 5.0 out of 5-star rating, known for stunning and high-quality designs, and perceived as a reliable and valuable resource for the crafting community.

Copy Examples

• •Pour a little personality into your day! ✨ Our new tumbler designs have just dropped, full of vibrant colors and unique Aussie-inspired art. Perfect for your next creative project or as a gift for someone special. Which one will you bring to life first? #RebhelDesigns #DigitalArt #CraftingCommunity
• •Gifts that tell a story. From custom messages on tumblers to intricate designs on keychains, our laser engraving service turns everyday items into treasured keepsakes. Made with love, just for you.
• •It all started with two friends and a simple idea: to create beautiful, Australian-themed designs that crafters couldn't find anywhere else. Today, Rebhel Designs is a community of creators, and we’re so glad you’re a part of it.
• •Ready for a creative spark? ✨ For a limited time, get 25% off all digital designs! It's the perfect time to stock up on your favorite patterns and unleash your imagination on new projects. Happy crafting!
• •We LOVE seeing what you create! Look at this stunning tumbler made by one of our amazing customers using our floral design. 😍 Keep sharing your projects with us! #RebhelDesigns #CustomerLove #DIY