Tono de Marca

Approachable, Conscious, Nature-Inspired, and Elegant

Valores de Marca

• •Originality & Craftsmanship
• •Quality Materials
• •Customer Happiness
• •Ethical Production/Sourcing
• •Social Responsibility
• •Nature Inspiration

Mejores Prácticas

• •Use descriptive language that evokes the natural world and artisan craftsmanship.
• •Highlight the brand's commitment to ethical sourcing and sustainable practices.
• •Incorporate a friendly and approachable tone to emphasize customer happiness.
• •Showcase the originality and unique design elements of the jewelry.
• •Weave in subtle mentions of the brand's support for water-related charities to reinforce social responsibility.

Percepción Social

A brand that is perceived as ethical, artistic, and committed to both customer satisfaction and environmental responsibility.

Ejemplos de Copy

• •Discover our handcrafted leather jewelry, where Argentinian artistry meets sustainable style. Each piece is a testament to nature's beauty and ethical craftsmanship.
• •At RaineBird, your happiness is our #1 priority. Enjoy our 'Happiness Policy' – because feeling good should be as natural as our organic dyes.
• •Inspired by nature, crafted by hand. Explore our original designs made with the finest Argentinian leather and a touch of elegance.
• •We're not just creating jewelry; we're supporting local economies and a healthier planet. Every purchase helps us give back to water-related charities.
• •Embrace the elegance of handcrafted leather jewelry, designed with love in Buenos Aires and dyed with 100% organic materials.