Brand Tone

Creative & Inspiring, Customer-Focused & Helpful, Enthusiastic & Modern (especially on TikTok)

Brand Values

• •Creativity & Personalization
• •Quality
• •Versatility & Utility
• •Customer Satisfaction

Best Practices

• •Maintain a consistent brand voice across all platforms, adapting slightly for each platform's audience (e.g., more informal on TikTok, more descriptive on the website).
• •Focus on highlighting the creative and personalized aspects of products in all communications.
• •Address any customer service concerns promptly and publicly to demonstrate a commitment to customer satisfaction.
• •Use relevant hashtags on social media to increase visibility and engagement, focusing on themes like #CustomApparel, #PersonalizedGifts, and #SmallBusinessLove.
• •Showcase the quality of products through high-quality images and detailed descriptions, emphasizing 'high-quality printing' and 'meticulously crafted' items.

Social Perception

Positive for product quality and design, appealing to customers who want to support smaller enterprises, and responsive to customer issues.

Copy Examples

• •Unlock Your Digital Potential with Kayrativ DigiPrintz!
• •DM us to co-create your perfect favors!
• •It's time to bring your brilliant ideas to life with Kayrativ DigiPrintz!
• •Let customers speak for us!
• •Discover Our Creative Collections.