Brand Tone

Enthusiastic & Community-Focused, Direct & Personality-Driven, Promotional

Brand Values

• •Connection to the Creator
• •Quality Products (Stated)
• •Customer Service (Stated)
• •Community/Belonging
• •Authenticity (Implied)

Best Practices

• •Develop a "Voice Guide" Inspired by Prisco: Document key phrases, slang, humor style, and common expressions used by the YouTuber Prisco. This ensures the copy feels authentically connected to the creator.
• •Prioritize Fan-Centric Language: Use inclusive terms like "squad," "fam," "community," or specific nicknames Prisco uses for their fanbase. Make the audience feel like insiders.
• •Keep it Energetic and Conversational: Use exclamation points appropriately, ask questions, and use a direct, informal address (e.g., "You," "Your"). Avoid overly corporate or stiff language.
• •Align with Visuals: Ensure the tone of the copy matches the style of the product designs and the overall aesthetic of Prisco's content. If the visuals are bold and playful, the copy should reflect that.
• •Review and Get Feedback (if possible, from the creator or dedicated fans): Regularly check if the copy resonates with the target audience and accurately reflects the Prisco brand. Feedback can help refine the tone over time.

Social Perception

Fan-Centric, Niche Audience, Dependent on Creator's Reputation, General Online Merch Perceptions

Copy Examples

• •🔥 FRESH DROP! 🔥 You asked, Prisco delivered! The [New Product Name] is HERE. Cop yours now before it’s gone and rep the Prisco fam in style! Link in bio! #PriscoMerch #NewDrop #[PriscoCreatorTag]
• •Yo, Prisco squad! What designs do YOU want to see next on our merch? Drop your ideas below! 👇 Best suggestions might just become reality! #PriscoStore #FanLove
• •Level up your comfort AND your look with the official Prisco [Product Name] hoodie. Perfect for those long gaming sessions or just chilling. Get comfy, the Prisco way. ✨ #PriscoOfficial #MerchGameStrong
• •Prisco just unboxed the new [Product Name] samples and is STOKED! 👀 Swipe up to see the reaction and grab yours when it drops next week! You won't want to miss this. #Prisco #[CreatorNickname] #OfficialMerch
• •LAST CHANCE! ⏳ Our exclusive [Limited Edition Item] is almost sold out. Don't miss your shot to own a piece of Prisco history. Shop now – when it's gone, it's GONE! #PriscoLimited #GetItOrRegretIt