Brand Tone

Celebratory and Fun, Helpful and Inspiring, Personalized and Creative, Approachable and Friendly, Quality-Conscious

Brand Values

• •Making Celebrations Special
• •Creativity and Originality
• •Ease and Convenience
• •Customer Satisfaction and Happiness
• •Customization
• •Sustainability

Best Practices

• •Always Be Celebratory and Positive: Language should evoke excitement, joy, and anticipation. Use upbeat words and focus on the positive emotions associated with celebrations.
• •Emphasize Ease and Inspiration: Highlight how Pretty Ur Party makes party planning simpler and helps customers bring their creative visions to life. Use phrases like "easy to assemble," "we'll help you," "get inspired."
• •Showcase Personalization and Uniqueness: Regularly feature the ability to customize and create unique party experiences. Use customer stories or examples of custom orders (with permission).
• •Maintain a Friendly and Approachable Voice: Write as if you're a helpful friend offering advice and solutions for their party needs. Avoid overly formal or technical jargon.
• •Focus on Creating Memories: Connect the products to the outcome – creating special moments and lasting memories for families and friends. Reinforce the emotional value of celebrating.

Social Perception

Positive for Customization and Product Range, Appreciation for Customer Service, Seen as a Go-To for Themed Parties, Mixed Perception on Quality/Value on External Platforms, Helpful and Creative Resource

Copy Examples

• •Headline: Make Their Big Day Unforgettable! ✨ Body: Planning the perfect party? From dazzling decorations to personalized goodies, Pretty Ur Party has everything you need to spark joy and create memories that last a lifetime. Let's get creative together! #PrettyUrParty #KidsParties #CelebrationJoy
• •Headline: Your Vision, Our Magic! Custom Party Themes Made Easy. Body: Dreaming of a unicorn wonderland or a superhero showdown? Tell us your theme, and we'll bring it to life with unique, easy-to-assemble DIY kits and personalized touches. Creating your dream party starts here! #PartyPerfection #DIYParty #CreativeCelebrations
• •Headline: Stress-Free Party Planning? Yes, Please! Body: Spend less time stressing and more time celebrating! Our curated party kits and inspiring ideas make transforming any space a breeze. We're here to help you throw a fantastic party without the fuss. #EasyPartyPlanning #PartySuppliesIndia #CelebrateGoodTimes
• •Headline: Add a Personal Sparkle to Every Occasion! 💖 Body: From custom cake toppers to personalized return gifts, make your next celebration uniquely yours. At Pretty Ur Party, we believe every detail matters in adding that extra touch of love and originality. #PersonalizedGifts #PartyDecor #MakeItSpecial
• •Headline: Unwrap the Fun! Quality Party Supplies Delivered to Your Door. Body: Get ready for smiles! Discover our huge range of high-quality, creative party essentials designed to make your event pop. Easy to set up, and even easier to love! #PartyFun #IndianParties #QualityDecor