Brand Tone

Promotional and Urgent, Benefit-Oriented and Reassuring, Direct and Enthusiastic, Customer-centric.

Brand Values

• •Practicality/Problem-Solving
• •Affordability/Value
• •Customer Satisfaction
• •Convenience
• •Quality

Best Practices

• •Use strong action verbs and exclamatory statements to create a sense of urgency and excitement.
• •Focus on the benefits of the products and how they solve customer's problems.
• •Highlight promotions, guarantees, and shipping offers to reinforce value and customer satisfaction.
• •Incorporate customer-centric language to build trust and convey care.
• •Maintain a balance between promotional enthusiasm and genuine reassurance to connect with customers emotionally.

Social Perception

Customers are generally pleased with the product functionality, quality for the price, and delivery speed, according to on-site reviews. The brand is perceived as providing practical solutions, good value, and reliable service.

Copy Examples

• •PROMOÇÃO RELÂMPAGO! Não perca essa chance única!
• •CHEGA DE MANCHAS ESCURAS NA PELE! Descubra a solução agora!
• •Entrega antes do prazo e produto de qualidade: satisfação garantida!
• •Nunca mais fique insegura! Realce sua beleza com nossos produtos!
• •FRETE GRÁTIS PARA TODO BRASIL! Aproveite!