Brand Tone

enthusiastic, community-focused, and approachable

Brand Values

• •Authenticity
• •Community Engagement
• •Accessibility/Convenience
• •Quality
• •Customer Service
• •Passion for Pokémon

Best Practices

• •Know Your Audience, Speak Their Language: Continue using terminology and references that resonate with Pokémon fans (e.g., "Trainers," "Gotta Catch 'Em All," specific Pokémon names, set names). Use Norwegian primarily for the Norwegian audience, maintaining an enthusiastic and friendly approach.
• •Embrace Enthusiasm: Let the genuine passion for Pokémon shine through. Use exclamation points where appropriate, positive adjectives, and an energetic voice. Avoid overly formal or dry language.
• •Foster Community: Frame messages as conversations. Ask questions, encourage interaction (comments, shares, tags), and acknowledge the community's role (e.g., "Thanks for being part of the PokeSingles family!").
• •Be Approachable and Helpful: Ensure that information is easy to understand. In customer service interactions and FAQs, maintain a patient and helpful tone. Make it clear you're there to help them find what they need.
• •Stay Consistent Across Platforms: While the specific format might change (e.g., short and punchy for TikTok, slightly more detailed for Facebook or email), the core enthusiastic, community-focused, and approachable tone should remain recognizable everywhere your brand has a presence.

Social Perception

largely positive

Copy Examples

• •Instagram Post (New Arrival): Trainers, assemble! 🤩 Fresh heat just landed at PokeSingles.no! 🔥 We've restocked some epic cards from the latest set, plus a few rare gems we know you've been hunting for. 😉 Swipe to peek, then dash to the store (link in bio) before they vanish like a wild Abra! Which card are YOU chasing? Let us know below! 👇 #PokemonNorge #PokeSingles #Nyheter #Samlekort #GottaCatchEmAll
• •Facebook Ad (Targeting Collectors): Still searching for that missing piece to complete your Master Set? 🧐 At PokeSingles.no, we get it! We're fellow collectors dedicated to helping you find exactly what you need. From the newest releases to those elusive older cards, your next prized Pokémon is just a click away. Explore Norway's friendly spot for singles! ✨ Shop now: [link] #PokemonKort #Samler #NorskPokemon #TCG
• •TikTok Video Caption (Giveaway): 🎉 GIVEAWAY TIME! 🎉 To celebrate our awesome community, we're giving away a [Specific Popular Card]! To enter: 1️⃣ Follow @pokesingles.no 2️⃣ Like this video 3️⃣ Tag a fellow Pokémon trainer who needs this! 🔥 Winner announced [Date]! Good luck, everyone! Thanks for being the best part of PokeSingles! ❤️ #PokemonGiveaway #PokesinglesNO #Samlekort #PokemonCommunity #Norge
• •Website Banner (Homepage): Your Next Pokémon Adventure Starts Here! 👋 Find single cards, complete your sets, and connect with fellow Norwegian trainers. We're passionate about Pokémon, just like you! Explore our latest arrivals and deals. [Shop Now Button]
• •Email Newsletter Snippet (Promoting a Sale): Hey Trainers! 👋 Get ready to power up your decks and collections! Our special [Sale Name] event is ON NOW at PokeSingles.no! Snag awesome deals on a huge range of single cards. Perfect for finding that card you've been searching for or discovering a new favorite. Don't miss out – these deals won't last long! Happy hunting! ϞϞ(๑⚈ ․̫ ⚈๑)∩ [Link to Sale]