Brand Tone

Trustworthy & Reliable, Customer-centric & Appreciative, Enthusiast-focused & Knowledgeable, Efficient & Professional, Friendly & Accessible

Brand Values

• •Authenticity
• •Quality
• •Customer Satisfaction
• •Reliability & Trust
• •Passion for the Hobby
• •Fairness

Best Practices

• •Prioritize Trust and Transparency: Always be upfront about product authenticity, shipping times, and return policies. Use clear, unambiguous language. Back up claims with guarantees where possible (e.g., "100% Authentic").
• •Speak the Collector's Language (but keep it accessible): Use terminology that resonates with Pokémon and Magic enthusiasts (e.g., "chase card," "sealed product," "booster display," "Secret Lair"), but ensure explanations are clear for newer collectors.
• •Inject Genuine Enthusiasm and Appreciation: Let your passion for the TCG world shine through. Acknowledge the community, celebrate big pulls with them (if applicable on social media), and express gratitude for their business (like the thank you notes).
• •Be Responsive and Solution-Oriented: If addressing potential issues or questions in copy (e.g., FAQs, customer service responses), maintain a helpful, professional, and proactive tone, similar to how they addressed the damaged package.
• •Maintain a Professional Yet Friendly Demeanor: While the brand is an e-commerce store, the positive reviews often highlight a personal touch. Copy should be well-written and error-free (professional) but can still incorporate friendly and welcoming language, avoiding overly corporate jargon.

Social Perception

Highly Positive, Trustworthy Retailer, Good Service Provider, Specialist Store

Copy Examples

• •Just Landed! 🔥 Secure Your *[New Set Name]* Booster Box now at Pokemagic.fr – Authentic, Sealed, and Shipped within 24 Hours. Don't miss out, Trainers!
• •What's the one card you're hoping to pull this week? Share your chase card in the comments! ✨ Thanks for being such an amazing community – we love seeing your passion! #PokeMagic #PokemonTCG #MagicTheGathering
• •Your Collection Deserves the Best! Shop 100% Authentic Pokémon & Magic cards at Pokemagic.fr. Fast, careful shipping & a little thank you in every order!
• •Special Offer for Our Valued Collectors! This weekend only, get [Discount/Offer] on all Japanese Pokémon sets. Expand your unique collection with Pokemagic.fr – your trusted source for genuine TCG treasures.
• •This *[Card Name/Product Name]* is a guaranteed official product, carefully sourced and stored to ensure it reaches you in pristine condition. Perfect for grading or completing your master set. Experience the Pokemagic standard!