Brand Tone

Passionate & Enthusiastic, Professional & Authoritative, Community-Focused & Approachable, Transparent

Brand Values

• •Authenticity & Integrity
• •Quality & Precision
• •Preservation
• •Market Safety & Trust
• •Community Engagement
• •Collector Focus

Best Practices

• •Always Speak from the Collector's Perspective: Use language that resonates with gaming enthusiasts. Reference shared experiences, nostalgia, and the passion for collecting. This reinforces the "For Collectors, By Collectors" value.
• •Balance Passion with Professionalism: While enthusiasm is key, ensure copy also conveys expertise, precision, and the seriousness of their authentication and grading process. Mentioning specific quality checks (like the "4-eyes principle") can achieve this.
• •Emphasize Trust and Security: Consistently highlight how Pixel Grading provides a safe and reliable service for authenticating and preserving valuable collectibles in a market prone to fakes.
• •Foster Community and Engagement: Encourage interaction in your copy. Ask questions, invite users to share their collections, and point them towards community hubs like Discord or Instagram. Use a welcoming and inclusive tone.
• •Be Transparent and Educational: Clearly explain the benefits of grading, the details of your process, and the value you provide. Avoid overly technical jargon where possible, or explain it clearly. This builds credibility and educates potential customers.

Social Perception

A Newer, European Alternative, Dedicated to Video Games, Quality-Conscious, Evolving, Transparent and Communicative, A Subject of Interest and Scrutiny

Copy Examples

• •Headline: Preserve Your Passion. Certify Your Collection. Body: At Pixel Grading, we're collectors first. We understand the thrill of the find, the nostalgia in every cartridge, the history in every disc. That's why we meticulously authenticate and grade your video game treasures, encasing them for generations to come. Join the Pixel community and give your collection the expert validation it deserves. Call to Action: Grade Your Games Today!
• •Headline: German Precision for Your Gaming Legacy. Body: Tired of uncertainty in the collectibles market? Pixel Grading offers a transparent, expert video game grading service right here in Europe. Our 4-eyes principle ensures meticulous evaluation, so you can buy, sell, and display with confidence. Protect your pixels, preserve your passion. Call to Action: Discover Our Grading Process.
• •Headline: Beyond the Score: It's About the Story. Your Story. Body: Every game has a history. Every collection tells a tale. As fellow enthusiasts, Pixel Grading is dedicated to helping you celebrate and safeguard your gaming journey. From authentication to our crystal-clear protective cases, we treat every submission with the care it deserves. Call to Action: Share Your Collection With Us! #PixelGrading
• •Headline: Secure Your Collection's Value. Authenticated. Graded. Protected. Body: In a market flooded with fakes, trust Pixel Grading to be your shield. We're the German specialists in video game authentication and grading, using a rigorous process to ensure the integrity of your most prized titles. Invest in certainty. Call to Action: Learn About Our Security Features.
• •Headline: For Collectors, By Collectors. The Pixel Grading Standard. Body: We started Pixel Grading because, like you, we live and breathe video games. Our mission is to bring a new level of trust and quality to game grading in Europe. Experience our detailed assessments, robust cases, and a team that shares your passion. Call to Action: Get a Quote for Your Games.