Brand Tone

Professional & Polished, Intriguing & Mysterious, Engaging & Approachable, Confident & Authoritative, Entertaining & Witty

Brand Values

• •Excellence & Mastery
• •Professionalism
• •Amazement & Wonder
• •Engagement & Connection
• •Education & Sharing

Best Practices

• •Always Emphasize Wonder and Intrigue: Use language that sparks curiosity and hints at the extraordinary. Words like "unveil," "discover," "secret," "beyond belief," and "astonishing" can be effective.
• •Maintain Professionalism, Especially for Corporate Offerings: Ensure grammar, spelling, and tone are impeccable. Highlight accolades and experience to build trust and convey expertise.
• •Inject Personality and Approachability in Social Media and Blogs: Use a slightly more conversational style, ask questions, and share behind-the-scenes glimpses to connect on a personal level, while still aligning with the overall sophisticated image.
• •Show, Don't Just Tell: Instead of saying "I'm a great magician," describe the *impact* of the magic: "Guests were left speechless," "A wave of gasps filled the room." Use vivid language and testimonials.
• •Be Confident but Not Arrogant: Communicate skills and achievements with assurance, but ensure the focus remains on the audience's experience of wonder and entertainment. The "Vice World Champion" title can be used to build credibility without overshadowing the core message of providing magical experiences.

Social Perception

A Highly Skilled and Talented Magician, A Professional Entertainer, Engaging and Charismatic, Modern and Innovative

Copy Examples

• •Elevate your next corporate event from memorable to truly magical. Peter Wonderstone, Vice World Champion of Magic, delivers sophisticated illusion and mind-bending mentalism that will leave your guests astounded and talking for years to come. Enquire today for an unforgettable experience.
• •Unlock the secrets of illusion. Join Peter Wonderstone's Magic Academy and learn directly from a master. Whether you're a curious beginner or an aspiring performer, our courses offer the expert guidance you need to create your own moments of wonder. Dare to learn the impossible?
• •Just wrapped up an incredible show in Vienna! The energy was electric. Ever wondered what it feels like to witness the impossible? 😉 Check out my upcoming dates or book a private event! #PeterWonderstone #Magic #Mentalism #ViennaMagician #Illusionist
• •Peter Wonderstone: Where Wonder Meets Reality. Experience Magic That Defies Expectation.
• •Have you ever questioned the line between perception and reality? As a magician, I live in that space. Today, let's pull back the curtain (just a little!) on what it takes to craft an illusion that truly captivates the mind. Let's dive in...