Brand Tone

Approachable & Friendly, Educational & Informative, Modern & Tech-Forward, Confident & Reassuring, Inclusive & Non-Judgmental

Brand Values

• •Client Obsessed
• •Transparency
• •Quality & Efficacy
• •Accessibility
• •Education
• •Natural Results
• •Innovation
• •Continuous Improvement ("Continually raise the bar")
• •Trust ("Earn and keep trust")

Best Practices

• •Stay Approachable & Positive: Use welcoming, clear, and optimistic language. Avoid overly clinical or intimidating jargon unless explaining a specific scientific concept in an accessible way. Frame skincare as an empowering choice.
• •Educate, Don't Just Sell: Prioritize informing the audience about the science, the process, and the benefits of preventative care. Position Peachy as a knowledgeable partner in their skincare journey.
• •Emphasize Transparency: Consistently highlight the flat-fee pricing and what's included to build trust and manage expectations. Be open about the technology used and how it benefits the client.
• •Focus on Natural, Personalized Results: Reassure clients that the goal is to enhance their natural beauty and prevent future wrinkles, not to drastically alter their appearance. Highlight the customized approach.
• •Be Inclusive & Modern: Use language that appeals to a broad audience, including those new to cosmetic treatments. Reflect the brand's tech-forward nature and its mission to destigmatize and normalize preventative skincare.

Social Perception

Positive, Innovative & Modern, Trustworthy, Approachable Intro to Botox

Copy Examples

• •Headline: Wrinkle Prevention, Simplified. Body: Meet Peachy. We use science, not guesswork, for natural-looking results. Our AI-powered analysis and flat-fee Botox mean smarter skincare, no surprises. Book your free consult!
• •Social Media Post: Curious about Botox but not sure where to start? 🤔 At Peachy, we're all about education and empowering you. Our board-certified providers are here to answer all your questions in a no-pressure zone. Let's talk preventative care! #PeachyStudio #BotoxEducation #PreventativeSkincare #ModernBeauty
• •Email Subject: Your Path to Smoother Skin Starts Here ✨ Body: Hi [Name], Ready to explore preventative wrinkle care that’s as smart as it is simple? Peachy Studio offers personalized treatments backed by science and AI technology, all for one transparent price. Learn more about how we help you maintain your natural look, refreshed. [Link to Website]
• •Ad Copy: Tired of mystery pricing and 'frozen' faces? Peachy offers flat-fee preventative Botox with results that celebrate *you*. Our tech-forward studios and expert providers are redefining wrinkle care. Look like you, feel peachy. Learn more! #RealResults #PeachyPromise
• •Website Banner: Unlock Your Best Skin: Preventative Botox. Personalized by AI. Delivered by Experts. Only at Peachy. [Book Now Button]