Brand Tone

Elegant, charming, practical, and quality-focused, with a touch of trendiness.

Brand Values

• •Style & Trend Focus
• •Versatility/Variety
• •Practicality & Functionality (for home décor)
• •Customer Satisfaction
• •Accessibility
• •Quality

Best Practices

• •Maintain consistency across all channels, including website, social media, and customer service.
• •Speak directly to the target audience authentically.
• •Focus on building emotional connections rather than just listing features.
• •Use descriptive language that highlights benefits, especially for home decor.
• •Address potential customer concerns, such as sizing or material quality, proactively.

Social Perception

Trendy and engaging, with a focus on quality and style. Aims to create an image of effortless style and accessible elegance.

Copy Examples

• •"Elevate your space with our charming artificial flowers, designed to bring lasting beauty to your home. Sans entretien!"
• •"Discover our unique denim apparel, crafted with high-quality fabric and attention to detail. Get ready to turn heads with our designs."
• •"Free shipping for all US orders. Shop our latest collection of stylish home decor and fashion essentials today!"
• •"Create an effortlessly chic look with our trending dresses and sets. #แฟชั่นมาแรง"
• •"Organize your space with our elegant and multifunctional soap dispenser. The perfect blend of style and practicality."