Brand Tone

Helpful, Informative, Accessible, Affordable, Trustworthy, Authentic, Customer-centric, and Enthusiastic

Brand Values

• •Authenticity
• •Accessibility/Affordability
• •Customer Empowerment/Education
• •Quality
• •Trust and Transparency

Best Practices

• •Prioritize clear and concise language to convey information effectively.
• •Use an enthusiastic tone when describing fragrances, showcasing a passion for perfumes.
• •Maintain transparency about sourcing and processes to build customer trust.
• •Highlight the affordability and accessibility of fragrance samples.
• •Focus on customer benefits, such as convenience and the ability to discover new scents.

Social Perception

The brand is perceived as a reliable and affordable way to explore a wide range of genuine fragrances. Customers appreciate the convenience, the quality of the samples, and the ability to try scents before investing in a full bottle.

Copy Examples

• •Discover a great range of fragrance samples at affordable prices.
• •All our samples are 100% original fragrances, carefully sampled from their original bottles.
• •Enjoy fast & free UK delivery on orders over £20.
• •Start your fragrance journey with us and experience luxury scents without a large financial commitment.
• •We only sell original perfumes purchased from well-known retailers. Authenticity guaranteed.