Brand Tone

Elegant, Artistic, Handmade, Bespoke, Inspirational, Creative, Friendly, Appreciative, Passionate

Brand Values

• •Quality Craftsmanship
• •Beauty & Aesthetics
• •Customer Satisfaction
• •Creativity & Artistry
• •Personalization & Bespoke Service

Best Practices

• •Emphasize \"Handmade\" and \"Artistry\": Consistently use words like \"handcrafted,\" \"bespoke,\" \"artisan,\" \"unique,\" and \"artistry\" to reinforce the quality and care put into each product.
• •Maintain an Elegant and Inspirational Voice: Use descriptive and evocative language that highlights the beauty and transformative power of the paper props. Focus on how they enhance events and spaces.
• •Be Warm and Approachable: While elegant, ensure the tone remains friendly and customer-focused, especially in social media interactions and customer service communications. Use \"we\" and \"you\" to create a connection.
• •Showcase Passion: Let the founder's passion (Ming, the paper artist) and the team's love for paper art shine through. Storytelling about the creation process or inspiration can be powerful.
• •Visuals and Copy Alignment: Ensure the copy always complements the high-quality, beautiful imagery used. The words should enhance the visual story, not detract from it. Use calls to action that invite engagement and creativity (e.g., \"Imagine the possibilities,\" \"Create your dream setup\").

Social Perception

Positive, appreciation for handmade quality, trusted for special events, visually appealing

Copy Examples

• •Transform your 'I do' into an unforgettable moment. ✨ Our handcrafted paper flower backdrops add a touch of bespoke elegance to your special day. Dream it, and we'll create it. #PaperPropsUK #HandmadeWedding #WeddingDecor #PaperFlowers #ElegantEvents
• •Unleash your inner artist! 🌸 Our DIY Paper Flower Kits bring the beauty of handmade decor to your home. Perfect for crafters of all levels. Create something beautiful today! Shop now: [Link] #DIYCrafts #PaperArt #HandmadeHomeDecor #CreativeProjects #PaperPropStore
• •Paper Props UK: Exquisite Handmade Paper Flowers & Event Decor. Crafted with passion, designed for your unique moments.
• •Introducing our Spring Bloom Collection! 🌷 Delicate new paper flower designs, handcrafted to bring fresh elegance to your events and interiors. Discover the artistry of paper. Explore the collection: [Link]
• •Make a statement with our magnificent, handcrafted Giant Paper Rose. Each petal is meticulously shaped by our paper artist, Ming, creating a stunning focal point for any event or a breathtaking piece of art for your home. Pure elegance, handcrafted with love.