Brand Tone

Sophisticated & Whimsical, Celebratory & Joyful, Artistic & Creative, Traditional yet Rule-Breaking, Opulent & Playful

Brand Values

• •Celebration of Culture & Heritage
• •Quality Craftsmanship
• •Artistic Originality & Whimsy
• •"Joie de Vivre"
• •Sophistication

Best Practices

• •Develop a Comprehensive Brand Voice & Tone Guide
• •Immerse Copywriters in the Brand's Inspirations
• •Emphasize Storytelling
• •Maintain Visual and Textual Harmony
• •Adapt Nuance for Platform, Preserve Core Tone

Social Perception

High-End/Luxury Niche, Artistically Driven, Distinct & Memorable, Positive Customer Service (Implied), Associated with Vibrant and Cultured Lifestyles

Copy Examples

• •Adorn your walls with the soul of two cities. Palm Orleans weaves the vibrant spirit of New Orleans with the timeless chic of Palm Beach into every thread and print. Discover exquisite [fabric/wallpaper] that tells a story.
• •Let your interiors dance with 'joie de vivre'! Our [Collection Name] collection is a playful yet polished ode to pattern and color, designed to transform your space and uplift your attitude. Explore the whimsy.
• •Beyond the traditional, beyond the expected. Palm Orleans offers a sophisticated rebellion in design, blending opulent heritage with a dash of playful decadence. Find your signature pattern.
• •From the historic streets of New Orleans to the sun-drenched avenues of Palm Beach, inspiration is everywhere. We translate this magic into luxurious, hand-screen printed textiles for the discerning eye. Experience Palm Orleans.
• •Curate a space that’s as unique and full of life as you are. With Palm Orleans, every room becomes a canvas for sophisticated charm and whimsical delight. Which pattern will capture your heart?