Brand Tone

Convenient & Quick, Accessible & Comprehensive, Customer-Oriented & Value-Driven, Local & Community-Focused, Modern & Digital-First

Brand Values

• •Quality
• •Service
• •Affordability
• •Growth & Expansion
• •Convenience

Best Practices

• •Prioritize Convenience and Speed: Always highlight the 30-minute delivery and the ease of online shopping. Use action-oriented language (e.g., "Get it now," "Shop easily," "Delivered fast").
• •Emphasize Value and Quality: Consistently mention "affordable prices," "great value," and "quality products" to reinforce the brand’s core promise.
• •Maintain a Local Connection: Use "Asyut's choice," "Serving Asyut," or similar phrases to resonate with the local target audience.
• •Keep it Simple and Direct: The brand communicates clear benefits. The copy should be easy to understand, avoiding jargon or overly complex sentences, reflecting the straightforward nature of a hypermarket.
• •Be Customer-Centric: Frame messages around customer needs and how Oxygen Mart solves their problems (e.g., saving time, getting fresh products easily, accessing a wide variety). Reinforce commitment to service as stated in their mission.

Social Perception

The company presents itself as a comprehensive and convenient local online supermarket.

Copy Examples

• •Headline: Your Entire Supermarket, Delivered in 30 Minutes! Oxygen Mart – Asyut's Choice for Freshness & Speed. Body: Tired of crowded aisles and long queues? Get all your groceries, from fresh produce to household essentials, delivered right to your doorstep. Oxygen Mart brings you over 5,000 products at great prices. Download our app and experience the convenience!
• •Social Media Post (Facebook/Instagram): Image: A vibrant flat lay of fresh fruits, vegetables, and popular grocery items. Text: 🥑🍞🥛 Everything you need, when you need it! Oxygen Mart is proud to be Asyut's largest online hypermarket. Quality products, amazing prices, and delivery in just 30 minutes. What are you waiting for? Shop now! #OxygenMart #Asyut #OnlineGrocery #FastDelivery #QualityService [Link to website/app]
• •App Promotion: Headline: Shop Smarter, Not Harder with the Oxygen Mart App! Body: Access over 5,000 products, track your order in real-time, and enjoy exclusive app-only deals. Your daily needs are just a tap away. 30-minute delivery in Asyut! Download Oxygen Mart today!
• •Local Community Focus: Headline: Oxygen Mart: Serving Our Asyut Community, One Delivery at a Time. Body: We're more than just an online store; we're your neighbors, committed to bringing you the best quality and service at prices you’ll love. Thank you for choosing Oxygen Mart for your family's needs.
• •Value Proposition Highlight: Headline: Top Quality, Great Prices, Speedy Delivery – That’s the Oxygen Mart Promise! Body: Why choose Oxygen Mart? Because we believe you deserve the best without breaking the bank. Explore thousands of products and get them delivered to your home in Asyut within 30 minutes. Your satisfaction is our priority.