Brand Tone

Welcoming & Friendly, Creative & Inspiring, Community-Oriented, Playful & Fun, Accessible & Inclusive

Brand Values

• •Creativity: Fostering artistic expression for both creators and participants.
• •Community: Supporting local artisans and providing a gathering place.
• •Connection: Helping people connect with art, with each other, and with their own creativity.
• •Handmade & Local: Prioritizing and promoting locally made and handcrafted goods.
• •Experience & Memory-Making: Offering activities that create lasting, positive memories.
• •Joy & Fun: Ensuring a delightful and enjoyable experience for visitors.

Best Practices

• •Embrace Warmth and Friendliness: Always use inviting and approachable language. Address the audience directly (e.g., "you," "your").
• •Highlight Creativity and Participation: Focus on the joy of making and experiencing art. Use active verbs that encourage engagement (e.g., "create," "discover," "join," "make").
• •Emphasize Community and Local Connection: Regularly mention support for local artists and the unique Brown County setting.
• •Keep it Playful and Fun: Inject a sense of lightheartedness, especially when describing the "Make & Take" activities or café offerings.
• •Be Inclusive and Accessible: Ensure messaging appeals to a broad audience, from beginners to more experienced artists, and individuals to groups.

Social Perception

Positive & Highly-Regarded, Versatile & Engaging, Excellent for Groups & Events, Interactive & Hands-On, Supportive of Local Arts

Copy Examples

• •Headline: Unleash Your Inner Artist at Our Little World Studio! Body: Sip on a latte from Percy's Perk, browse unique local art, and then roll up your sleeves in our Make & Take makerspace! From pottery painting to candle crafting, we've got a fun project waiting for you. Perfect for solo adventures or group outings in the heart of Brown County. Create, connect, and cherish the memories! Call to Action: Book your creative session today!
• •Headline: Coffee, Crafts, and Community – That's Our Little World. Body: Discover a cozy corner in Nashville where creativity blooms! Our Little World Studio is your go-to for handmade treasures, inspiring art workshops, and delicious treats from our café. Join us for a class or just pop in to soak up the artistic vibes. Call to Action: Explore upcoming events on our website!
• •Headline: Looking for a Unique Group Activity? We've Got You Covered! Body: Birthdays, bachelorette parties, or just a fun day out with friends? Our Little World Studio offers personalized Make & Take projects and a Wine & Craft DIY Bar for an unforgettable experience. Let's make something amazing together! Call to Action: Plan your party with us!
• •Headline: Support Local, Get Creative! Body: Every piece in our shop tells a story from a talented Indiana artist. Find the perfect gift or treat yourself, then get inspired to make your own masterpiece in our studio. Art classes and walk-in projects available for all ages! Call to Action: Visit us in Gnaw Bone and discover the magic!
• •Headline: Your Happy Place for Art & Treats in Brown County. Body: At Our Little World Studio, we believe everyone has a creative spark. Join our friendly community for art lessons, fun workshops, or simply to enjoy a "Design-A-Donut" and the vibrant atmosphere. It’s more than a studio; it’s an experience! Call to Action: See what's happening this week!