Brand Tone

Enthusiastic, Playful, Confident, Vibrant, and Vegas-Inspired

Brand Values

• •Entertainment & Fun
• •Quality & Exclusivity
• •Customer Satisfaction
• •Artist Promotion
• •Accessibility

Best Practices

• •Embrace Exuberance: Use lively, energetic, and positive language. Words like 'vibrant,' 'exciting,' 'playful,' 'fun,' 'bold,' and 'iconic' fit well.
• •Highlight the 'Vegas' Spirit (Playfully): Weave in the fun, entertainment-centric, and slightly rebellious spirit associated with Las Vegas and the featured artists like Michael Godard (e.g., 'life's vices,' 'party,' 'good time').
• •Be Confident, Not Arrogant: Showcase achievements like 'best-selling' or 'largest display' factually and with pride, but balance it with a welcoming and approachable tone for customers.
• •Focus on the Experience: Emphasize the joy, personality, and uniqueness the art brings to a collector's life and space, rather than just the technical aspects of the art.
• •Keep it Personal and Relatable: Use direct address ('you,' 'your') and language that suggests a shared appreciation for fun and distinctive art. Highlight the approachable and helpful nature of the gallery staff as reflected in testimonials.

Social Perception

Popular & In-Demand (for featured artists), Reputable (Gallery), Associated with 'Fun' and 'Vegas' Culture, Limited Broader Online Buzz (for the gallery itself)

Copy Examples

• •Headline: Own a Piece of Vegas Fun! Olive Vegas Gallery: Where Art Parties. Body: Dive into the vibrant world of Michael Godard's playful olives and the edgy creations of today's most exciting artists. Your walls are begging for this much personality!
• •Headline: Not Your Ordinary Art Gallery. (And We Know You're Not Ordinary Either.) Body: Step into Olive Vegas Gallery at the Rio or browse online for art that’s as bold and unique as you are. From the #1 selling Michael Godard to captivating Disney fine art, find the piece that screams 'you'.
• •Headline: Warning: May Cause Extreme Joy. (And envious friends.) Body: Our collection of contemporary and fun fine art is curated to bring a smile to your face and a ‘wow’ to your space. Discover why we're the world's best-selling Michael Godard gallery!
• •Headline: The Art of a Good Time, Delivered. Olive Vegas Gallery Ships Happiness. Body: Whether it's Godard's iconic olives, Stickman's musical vibes, or Scott Jacobs' Harley Davidson art, we bring the energy of Las Vegas art right to your doorstep. Explore our collections today!
• •Headline: 20 Years of Fun, Fine Art, and Famous Olives. Body: Join the thousands of collectors who've found their perfect piece at Olive Vegas Gallery. Experience exceptional art and a customer service team that’s as passionate as our artists. Visit us in the Rio or online!