Brand Tone

Artistic, Spiritual, and Personal

Brand Values

• •Direct Connection to Nature
• •Uniqueness and Individuality
• •Craftsmanship and Innovation
• •Timelessness and Permanence

Best Practices

• •Always Use the "Soul of the Leaf" Narrative
• •Emphasize "Unikat" (Unique)
• •Maintain a Personal, Artistic Tone
• •Visually and Verbally Connect to Nature
• •Distinguish "Inspired by Nature" from "Made of Nature"

Social Perception

Perceived as a niche, high-end artisan entity; creation of wearable art; builds trust and credibility through personal storytelling; seen as personal and meaningful.

Copy Examples

• •More than an image of a leaf—this is the leaf itself. We transformed a real Ginkgo leaf, preserving its soul as ash within a shell of pure silver. A fleeting moment of autumn's beauty, now yours to wear for a lifetime. This is not just jewelry. This is NatureArt.
• •Give a gift that holds a soul. Each piece of our collection starts as a real leaf, hand-picked for its unique beauty. Through a special process, its form is captured forever in gold or silver, while its essence remains locked inside. Discover the perfect, one-of-a-kind piece at OLIVER SVEN SIMON.
• •While many artists are inspired by nature, my work goes a step further. I bring nature directly into my jewelry. Each leaf is a sculpture, each piece a sanctuary. In my Graz atelier, I have perfected a method to transform the delicate structure of a leaf into precious metal, creating a timeless artifact that carries the very soul of the tree it came from.
• •Where does a leaf go when it falls? It becomes a memory. A story. A soul. At OLIVER SVEN SIMON, we give that soul a new home. Wear a piece of nature. Forever.
• •Your memories, immortalized. Do you have a leaf from a special place? A tree that holds meaning in your life? Let us transform it into a unique piece of jewelry for you. Preserve your story in pure silver or gold. Contact us to begin your personal creation.