Brand Tone

sentimental, caring, and customer-focused

Brand Values

• •Customer-centricity: Striving to build "a long-lasting and trusting relationship with our special customers." Prioritizing customer satisfaction and interests.
• •Personalization and Authenticity: Encouraging customers to "tell your personal stories" and "embrace their authenticity" through unique products.
• •Quality: Emphasizing "one-of-a-kind materials" and "impeccable craftsmanship." They also mention that items are printed "one at a time for the best quality."
• •Celebration of Moments: Focusing on products designed "to celebrate moments" and serve as meaningful gifts.
• •Trustworthiness: This is highlighted by customers who felt supported when issues arose.

Best Practices

• •Emphasize "You" and "Your Story": Focus the language on the customer's experience, memories, and the recipient of the gift. Use words that resonate with personal connection (e.g., "your special moment," "tell your story," "celebrate your bond").
• •Use Emotionally Evocative Language: Incorporate words that convey warmth, care, love, and sentimentality (e.g., "cherished," "heartfelt," "joy," "treasure," "love," "memories").
• •Highlight the "Care" Aspect: Subtly remind customers of the care and attention to detail that goes into creating their personalized item. Phrases like "crafted with care," "made with love," or "quality you can trust" reinforce this.
• •Maintain a Helpful and Supportive Voice: In all communications, from product descriptions to customer service interactions and FAQs, ensure the tone is approachable, helpful, and understanding. This aligns with the "customer-centric" value.
• •Be Authentic and Sincere: Avoid overly saccharine or clichéd language. The sentiment should feel genuine. Share the brand's mission of helping people express authenticity and celebrate moments in a sincere way.

Social Perception

Many customers perceive Oha Prints as a source of unique, personalized gifts that are of good quality and carry sentimental value. They appreciate the customer service when it is responsive and helpful in resolving problems. The brand is seen as trustworthy by those who have had positive experiences with problem resolution.

Copy Examples

• •Oha Prints: Weaving Your Memories into Cherished Keepsakes. Discover personalized gifts made with love, just for your special moments.
• •Capture a moment that means the world. Our custom star maps beautifully recreate the night sky of your most treasured date. A heartfelt gift that tells your unique story, crafted with care by Oha Prints.
• •At Oha Prints, we believe every gift should be as unique as the bond it celebrates. Let us help you create a personalized treasure that speaks from the heart. Your story, beautifully printed. #OhaPrints #PersonalizedGifts #MadeWithCare
• •Thank you for choosing Oha Prints to bring your special memory to life! We're crafting your personalized item with the utmost care and can't wait for you to receive it. We hope it brings as much joy to you as it did for us to create it.
• •More than just prints, we're about preserving joy. Oha Prints was born from a passion for capturing life's precious moments. We're dedicated to helping you express your love and create lasting memories with gifts that are as special as the people who receive them.