Brand Tone

Informative, Reassuring, Accessible, Promotional

Brand Values

• •Variety and Competitive Pricing
• •Convenience and Reliability
• •Security
• •Customer Service
• •Social Responsibility and Sustainability

Best Practices

• •Emphasize Trust and Reliability: Consistently mention secure payment, reliable shipping, and customer support in communications, reinforcing the messages from the FAQ and 'About Us' pages.
• •Be Solution-Oriented in Customer Interactions: When addressing queries or issues, maintain a helpful and reassuring tone, reflecting the commitment to a good shopping experience.
• •Showcase Variety and Value: Regularly highlight the breadth of products available and the competitive pricing, reinforcing the core value proposition of the store.
• •Use Hashtags Strategically: Continue using relevant hashtags like #lancamento and #ofertas, but also experiment with more specific, product-related tags to increase visibility.
• •Maintain an Accessible Tone: Avoid overly technical or niche language, ensuring the copy appeals to a broad audience.

Social Perception

An emerging online retailer that offers a diverse product range at competitive prices, focusing on building trust and providing a convenient shopping experience, while leveraging dropshipping.

Copy Examples

• •Simple, fast, and reliable online shopping.
• •Explore our collections today!
• •Shop our wide range of products at competitive prices!
• •Covering your customs fees for a worry-free shopping experience.
• •"[Product Link]" (Adapted from product mentions, e.g., 'Click here to buy your Women's Smartwatch')