Brand Tone

Vibrant, Confident, Authentic, Approachable, and Stylish

Brand Values

• •Authenticity/Originality
• •Beauty and Self-Enhancement
• •Customer Service/Accessibility
• •Quality

Best Practices

• •Develop a Brand Voice Guide: Clearly define the "Tienda Vibez" tone (e.g., vibrant, authentic, confident, approachable, stylish), including do's and don'ts for language, specific keywords, and emoji use. Share this with anyone creating content.
• •Know Your Audience: Understand the target demographic for "Tienda Vibez." Tailor the language, references, and channels to resonate with their "vibe" and preferences.
• •Authenticity is Key: Mirroring the "100% originales" value of "Más Bella Perfumería," ensure all claims are genuine. The copy should feel honest and transparent, building trust.
• •Consistency Across Channels: Whether it's an Instagram caption, a Facebook post, an email, or website copy, the tone should be recognizably "Tienda Vibez." Use similar language patterns and visual styles.
• •Engage and Listen: Pay attention to how customers interact with the brand online. Adapt the tone based on feedback and conversations, ensuring it remains relatable and engaging, reinforcing the "approachable" aspect of the brand.

Social Perception

Emerging Brand, Positive but Limited Engagement, Focus on Product, Localized Trust

Copy Examples

• •✨ Unlock your new signature scent! ✨ Our latest collection just dropped, bringing you authentic fragrances that speak your vibe. Swipe to explore, tap to make it yours! #TiendaVibez #OriginalScents #NewCollection #YourVibeYourScent
• •Tired of the same old fragrances? At Tienda Vibez, we're all about authentic perfumes that let your true self shine. Discover high-quality, genuine scents that tell your story. Click to find your vibe! 💖 #AuthenticPerfumery #FindYourVibe #SmellAmazing
• •**Tienda Vibez: Authentic Fragrances. Your Unique Aura.** Explore our curated collection of 100% original perfumes and discover the scent that defines you.
• •Bloom with confidence! 'Petal Dreams' is a vibrant bouquet of [Main Note 1] and [Main Note 2], crafted for the modern spirit. Genuine, long-lasting, and undeniably you. ✨ #FloralVibes #OriginalPerfume #ScentOfTheDay
• •💖 A Scent-sational Treat Just For You! Unlock Exclusive Deals at Tienda Vibez!