Brand Tone

Helpful, Informative, Direct, Sales-Oriented, Customer-centric, Reassuring, Aspirational, and Trendy.

Brand Values

• •Innovation & Uniqueness
• •Quality
• •Customer Satisfaction
• •Convenience
• •Affordability
• •Trust & Commitment

Best Practices

• •Focus on benefits rather than just features.
• •Offer solutions and be reassuring about the shopping experience (returns, support).
• •Mention quality checks.
• •Offer satisfaction guarantees.
• •Develop a simple style guide for reference.

Social Perception

Mixed. Perceived as a provider of diverse and trendy products with appreciation for customer service from some, but with concerns regarding legitimacy and some issues with product quality reported in external reviews.

Copy Examples

• •Shop the Extraordinary: Discover our most trendy, unique, and innovative style!
• •Ease up your daily routine with our innovative products designed to make your life better.
• •Customer satisfaction is our topmost priority. Join the Nevenue family and experience top-notch support and easy returns.
• •New Arrivals: Explore our cool and trending products that you won't find anywhere else.
• •Quality Products: We go to extreme lengths to ensure you receive high-quality merchandise. Your happiness is our Happiness Equation!