Brand Tone

Enthusiastic, Passionate, Friendly, Welcoming, Community-Focused, Informative, Knowledgeable, Playful, Fun

Brand Values

• •Community
• •Passion
• •Customer Service
• •Inclusivity
• •Fun & Enjoyment
• •Local Support

Best Practices

• •Always write with genuine passion for the products and the gaming world.
• •Frame messages in a way that invites interaction and makes people feel like they are part of the Nerdvana family.
• •Avoid overly technical jargon unless it's common within the specific game's community.
• •Ensure your language welcomes everyone, regardless of their level of experience or specific interests within the gaming sphere.
• •Lean into the "Nerdvana" name. Use relevant pop culture references, gaming slang, and humor that resonates with the target audience.

Social Perception

Positive, Community Hub, Knowledgeable, Trustworthy, Supportive of Local Gaming Scene

Copy Examples

• •Unleash the magic! ✨ The latest [Card Game Name] expansion has just landed at Nerdvana! Get ready to discover powerful new cards and build your ultimate deck. Swing by the store or check it out online – your next adventure awaits!
• •Calling all trainers! 🏆 Our weekly Pokémon League is on this Saturday at 2 PM! It's the perfect chance to test your skills, meet fellow enthusiasts, and maybe even catch a win or two. All welcome, from seasoned pros to new challengers. Let's play!
• •What's everyone sleeving up this week? 🤩 We love seeing your latest deck builds and hearing about your epic game nights! Share your current favorite card or game in the comments below – let's geek out together! #NerdvanaCommunity
• •More than just a store, Nerdvana is a haven for gamers, dreamers, and everyone in between. Born from a passion for cards and community, we're here to fuel your hobbies and help you connect with fellow nerds. Come say hi – you're always welcome at our table!
• •Level up your collection without breaking the bank! 💸 This week only, grab [Discount Percentage] off all [Product Category, e.g., board games or specific TCG accessories]! It's the perfect time to snag that game you've been eyeing. Don't miss out, Planeswalkers and Pokémon Masters!