Tono de Marca

Friendly, Approachable, Caring, Empathetic, Playful, Fun, Reassuring, Trustworthy, Informative, and Educational

Valores de Marca

• •Natural Solutions
• •Effectiveness and Science-Backed
• •Child Safety and Family Well-being
• •Innovation and Playfulness
• •Sustainability
• •Customer Trust and Satisfaction
• •Joy and Ease

Mejores Prácticas

• •Always address the parent's (or pet owner's) concern with understanding and a touch of lightheartedness. Use language that shows you "get it."
• •Consistently pair the appeal of natural ingredients with the reassurance of scientific formulation and testing to build trust and differentiate from purely anecdotal remedies.
• •Frame products not just by their ingredients, but by the positive outcome they provide for the child and family (e.g., more outdoor fun, peaceful bedtimes, calmer days).
• •Use clear, concise language that's easy for busy parents to understand. Incorporate fun, positive, and encouraging words. Make wellness feel accessible and enjoyable.
• •Utilize user-generated content, lifestyle imagery, and relatable scenarios in your marketing to reinforce the brand's values and the positive impact of the products on real families.

Percepción Social

Generally viewed positively, Trusted, Innovative, Helpful for Parents, with some Skepticism/Mixed Results.

Ejemplos de Copy

• •Adventure freely, naturally! 🌿 Our BuzzPatch stickers use kid-safe essential oils to say 'buzz off' to mosquitoes. More outdoor smiles, fewer itchy bites. #NatPatAdventures #NaturallyProtected
• •Bedtime bliss is just a sticker away. ✨ Help your little dreamer drift off with SleepyPatch, infused with calming essential oils for a peaceful night's sleep. Sweet dreams, naturally. #NatPatSleep #GentleSleep
• •Big feelings? Little sticker. ❤️ ZenPatch offers a natural hug of calming essential oils to help your child find their calm during overwhelming moments. Peace, one patch at a time. #NatPatCalm #MindfulKids
• •At NATPAT, we believe in nature's gentle power. That’s why we create fun, effective, and scientifically-backed sticker solutions for your family's everyday wellness. Stick on a little superpower! 💪 #NatPatFamily #NaturalWellness
• •Happy pet, happy home. 🐾 Our Pet Zen patches use natural essential oils to help soothe your furry friend's nerves during stressful times. Naturally calm, vet-approved care. #NatPatPets #CalmCompanion