Brand Tone

Inspirational, Community-Focused, and Reverent

Brand Values

• •Faith & Spirituality
• •Accessibility
• •Culture & Heritage
• •Education

Best Practices

• •Lead with "Why," Not Just "What": Instead of just stating you sell books, start with the spiritual benefit. Frame products as solutions to a spiritual need (e.g., "Find peace," "Strengthen your faith," "Gift a meaningful treasure").
• •Maintain a Bilingual Balance: Use Turkish for emotional and cultural connection (product titles, community posts) and clear German for transactional elements (shipping info, legal terms, checkout process) to build trust and ensure clarity.
• •Use "We" and "You" (Siz/Sen): Address the community directly. Use language that fosters a sense of shared identity and direct conversation, making the brand feel like a fellow member of the community, not a faceless corporation.
• •Integrate Quotes and Spiritual Wisdom: Regularly weave quotes from the books you sell or general Islamic wisdom into your captions and ads. This provides immediate value, reinforces your brand's purpose, and demonstrates authenticity.
• •Align Visuals with Tone: Ensure all imagery—from product shots to social media graphics—reflects the reverent, clean, and inspirational tone. Avoid cluttered, overly aggressive sales graphics. The visuals should evoke feelings of peace, quality, and spirituality.

Social Perception

specialized and trusted supplier for the Turkish-Islamic community in Europe

Copy Examples

• •Her evde olması gereken bir hazine. Mehmet Yıldız'ın tüm eserleri şimdi bir sette buluştu. İmanınızı tazeleyecek, ruhunuza ışık tutacak bu değerli kitaplarla kendinize ve sevdiklerinize en güzel hediyeyi verin. Avrupa'nın her yerine hızlı kargo ile. Link bio'da.
• •Avrupa'da yaşayan ve kalbi Türkiye'deki manevi iklim için atan kardeşlerimize bir tık uzaktayız. Aradığınız huzur dolu satırlar, özlemle beklediğiniz İslami eserler kapınıza geliyor. MyBedesten Avrupa, sizin manevi durağınız.
• •Bazen kelimeler yetmez, bir dua, bir satır yeter. Ruhunuza dokunacak kitaplar için sitemizi ziyaret edin. #dua #islam #kitap #huzur #mybedesten
• •Teach the Love of Prayer from a Young Age. Personalized prayer rugs for your little ones. The most meaningful gift for the next generation. Order now.
• •Hi [Name], In our busy lives, it's easy to forget the peace that comes from true submission. Mehmet Yıldız explores this exact feeling in his book, 'Ya Baki Entel Baki'. It’s more than a book; it's a conversation with the soul. This week, we reflect on how to strengthen our trust and find peace in His plan. Discover the books that guide the way on MyBedesten Avrupa.