Brand Tone

sentimental, heartfelt, and helpful

Brand Values

• •Personalization
• •Quality Craftsmanship
• •Emotional Connection
• •Customer Service
• •Nostalgia

Best Practices

• •Always start copy by evoking emotion (love, nostalgia, gratitude, joy).
• •Speak directly to the customer using "You" and "Your" to focus on their story and memories.
• •Explain the benefit and meaning ("why") behind features, not just the features themselves ("what").
• •Use narrative phrases like "celebrate your journey" to reinforce the creation of sentimental keepsakes.
• •Maintain a warm, supportive, and reassuring voice in all communications, using words like "timeless," "cherish," "special," and "heartfelt".

Social Perception

The public perceives Moohako as a reliable and trusted seller of high-quality, unique, and sentimental gifts, known for excellent products and superb customer service. It is associated with heartfelt gift-giving for special occasions.

Copy Examples

• •Your Love Story, in a Song. Every couple has a melody. What's yours? Turn a favorite tune into a timeless keepsake with a personalized music box from Moohako. Handcrafted from quality wood and engraved with your special date or message, it is more than a gift it is a memory you can hold. Create yours today. Design Your Moment
• •The Anniversary Box: A Timeless Tribute to Your Time Together. Remember the moment you met? Your first dance? The day you both said "I do"? This isn't just a music box; it's a celebration of your journey. Personalize it with the song that brings you back to that perfect moment and a message that speaks from the heart. A beautiful way to say "I love you, then and now."
• •TikTok: "He asked what our song was..." -> "So I had it made into this." -> "The perfect gift for the one who means everything." Caption: Because every love story deserves its own soundtrack. #moohako #musicbox #personalizedgift #anniversarygift #couplegoals #lovestory
• •A Gift as Unique as Your Friendship. Best friends are the family we choose. For all the late-night talks, the shared laughter, and the unwavering support, some things deserve more than a text message. Celebrate your bond with a personalized music box that captures a memory you both share. Choose a tune that makes you both smile and engrave an inside joke or a heartfelt 'thank you'. Create a Gift for Your Bestie
• •Handcrafted Gifts for Unforgettable Moments. From weddings to birthdays, create a personalized music box that turns a fleeting memory into a lifelong treasure. Superb service and fast, free shipping in Malaysia. Explore Our Collection