Brand Tone

Enthusiastic, Passionate, Friendly, Approachable, Empowering, Confident, Playful, Nostalgic, Appreciative, Inclusive

Brand Values

• •Celebration of Vintage Aesthetics
• •Individuality & Self-Expression
• •Female Empowerment
• •Inclusivity
• •Quality & Detail
• •Community

Best Practices

• •Embrace 'Vintage Lingo' (Sparingly & Authentically)
• •Focus on Empowerment and Positivity
• •Maintain a Friendly and Approachable Voice
• •Highlight Inclusivity Naturally
• •Be Passionate and Descriptive

Social Perception

Niche Appeal, Positive Community, Go-to for Specific Styles, Body Positive, Fun and Vibrant

Copy Examples

• •Channel your inner silver screen siren! ✨ Our brand new 'Hollywood Dreams' wiggle dress has just landed, and she’s ready for her close-up! Crafted with love and a dash of vintage magic, this beauty is designed to make you feel utterly fabulous. Available in sizes UK 8-28, because glamour is for every body! Tap to shop and let the compliments roll in! #MissCroquette #VintageVibes #NewArrival #PinupPerfect #RetroGlam
• •Tired of the same old styles? Step back in time and stand out from the crowd with Miss Croquette! 💖 We bring you the best of 40s, 50s & 60s inspired fashion, designed to flatter your figure and unleash your inner bombshell. From darling day dresses to show-stopping evening wear, find your unique vintage treasure with us. Shop now and add a sprinkle of retro chic to your wardrobe! (Link to website) #VintageFashion #RetroStyle #BeUnique #MissCroquetteClothing #FeelFabulous
• •Darling, Your Vintage Dreams Just Got a Little Sweeter! Our Sale is ON! 💋 Hello gorgeous! Ready to treat yourself? Our much-awaited sale is here, packed with timeless treasures and retro gems waiting to find their forever home in your wardrobe. Don't miss out on snagging that perfect piece to make you feel like the star you are! Limited stock, so get clicking!
• •Get ready to twirl, darlings! Our 'Rosie the Riveter' swing skirt is pure vintage perfection, designed for all-day comfort and effortless retro charm. Made from a lovely breathable cotton with a flattering high waist and a full, swishy skirt that’s just begging for a petticoat (or not – you do you, beautiful!). Perfect for a picnic in the park or dancing the night away. Pair it with your favorite blouse and get ready to turn heads! #SwingSkirt #VintageStyle #RetroFashion #OOTDVintage #MissCroquette
• •At Miss Croquette, we believe fashion should be fun, fabulous, and a celebration of YOU! We’re head-over-heels in love with the timeless glamour of the 1940s, 50s, and 60s, and it’s our passion to bring you beautifully crafted, vintage-inspired pieces that make you feel confident and radiant. From the perfect pin-up dress to sassy separates, every item is designed to help you express your unique style and embrace your inner bombshell. Welcome to our world of retro wonders!